Digital Communications Specialist
AUSTIN, TXJobSeen 6 days agoSeen in employer's feed 6 days ago
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At a glance
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Job overview
The Digital Communications Specialist supports museum priorities through social media strategy and management, digital content creation, and marketing communications. The role develops and publishes content, monitors engagement, analyzes platform performance, creates visual assets, and supports campaigns promoting exhibitions, events, educational programs, membership, fundraising, and institutional initiatives.
Skills & qualifications
Skills
Full job description
Social Media Strategy and Management Develop and implement social media strategies that support museum priorities, exhibitions, events, educational programs, membership initiatives, and special campaigns.Create, schedule, publish, and manage content across the museums social media platforms.Monitor audience engagement, respond to comments and messages, and foster meaningful interactions with visitors and followers.Track trends andidentifyopportunities to grow audiences, increase engagement, and expand reach.Maintain the social media content calendar in coordination with museum staff and stakeholders.Analyze platform performance and prepare regular reports with insights and recommendations.Digital Content Creation and Design Create and design digital marketing assets using Canva and other design tools, including social media graphics, digital advertisements, email graphics, web content, and event promotions.Develop creative content and campaigns that support exhibitions, public programs, membership initiatives, educational offerings, fundraising efforts, and institutional priorities.Capture and edit photography and short-form video content featuring exhibitions, collections, visitors, staff, programs, andspecial events.Produce engaging visual storytelling content for social media, digital advertising, websites, and email marketing.Ensure consistency with museum branding standards, messaging, and accessibility best practices.Maintain and organize digital media assets for future use.Digital Marketing and Communications Support Support the planning and execution of digital marketing campaigns designed to increase attendance, membership, engagement, and awareness.Assistwith website updates and digital promotions as needed.Collaborate with museum staff to promote exhibitions, events, educational programs, memberships, fundraising initiatives, and other institutional priorities.Identifyand develop storytelling opportunities that highlight the museums mission, collections, educational impact, and visitor experience.
How this job compares
Set against the 949 open Digital Marketing jobs on Olive Jobs, counted October 27, 2026.
- Pay
- This postingNot listed
- Texas median$78–117K/yr22 salary ranges
- US median$23–27/hr69 hourly ranges
- Openings
- Olive Jobs lists 60 open Digital Marketing jobs in Texas and 949 across the US. 9% of them nationwide are listed as remote or flexible.
- Hiring the most in Texas
- UNIVERSITY OF TEXAS AT AUSTIN (this employer)11 open
- AdventHealth3 open
- Caris Life Sciences2 open
- Experience
- Digital Marketing postings that state a minimum ask for 5 years of experience at the median; the middle half ask for 3 to 6 years (735 postings).
- Education
- 321 of the 949 open Digital Marketing jobs (34%) ask for a bachelor's degree or higher.
Counted across the open, public US postings on Olive Jobs on October 27, 2026. Pay medians are the middle values of the low ends and of the high ends of postings that list both ends of a range in the same cadence (a yearly salary or an hourly rate); a range's midpoint is halfway between its ends. Pay and experience figures resting on fewer than 20 postings are left out.
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