Digital Media and Creative Services Specialist, UT Libraries

Social Media Management: Manage UT Libraries' social media presence across all relevant platforms. Develop and maintain a social media content calendar aligned with strategic priorities, events, campaigns, and initiatives. Create, schedule, publish, and monitor social media content. Engage with audiences through appropriate monitoring, response coordination, and community management practices. Track performance metrics and provide regular reports on audience engagement, reach, and growth.Video Production and Multimedia Storytelling: Plan, produce, edit, and publish video content that promotes library services, resources, collections, events, donor impact, student success stories, and strategic initiatives. Conduct video interviews and develop multimedia stories featuring students, faculty, staff, and community partners. Produce short- and long-form digital content for websites, social media, presentations, and special campaigns. Maintain video production equipment and digital asset libraries.Photography and Digital Asset Management: Capture and edit photographic content for publications, websites, social media, events, and promotional materials. Maintain an organized digital asset file system. Coordinate photo and video releases and permissions as appropriate.Brand Stewardship: Support implementation of the UT Libraries visual identity and brand standards. Ensure consistency across digital and print communications. Collaborate with colleagues to strengthen accessibility and user-centered design practices across communications materials.Team Support: Collaborate with the communications team on integrated communications campaigns and institutional priorities. Develop materials and multimedia content for events and programs.Other related functions as assigned.