Field Marketing Manager, AMER

Location: This is a 100% remote role open to those based in the United States. Preference is for candidates based in Eastern Timezone. About the job Testlio’s fully managed crowdsourced testing platform, powered by our proprietary intelligence technology - LeoAI EngineTM, integrates expert, on-demand testers directly into your release process. Ship faster and more confidently with global coverage across 600,000+ devices, 800+ payment methods, 150+ countries, and 100+ languages. To learn more, visit testlio.com. We are hiring a Field Marketing Manager to serve as the critical strategic bridge between Marketing and our high-performing Sales team. In this high-impact role, you will take end-to-end ownership of planning and executing major conference experiences, regional customer events, and targeted multi-channel Account Based Marketing programs that drive pipeline across our highest-priority enterprise accounts. Reporting directly to the Chief Marketing Officer, your operational rigor, creative storytelling, and sales-first partnership will directly expand Testlio’s commercial footprint. Why will you love this job?

• Drive high-visibility revenue impact: You will lead high-touch field marketing and bespoke ABM programs that directly generate qualified enterprise opportunities, partnering closely with an agile, AI-forward team where your strategic ideas translate into measurable commercial growth.

• Full ownership and creative freedom: From designing interactive booth experiences at major industry summits to executing personalized account campaigns for Fortune 500 prospects, you have the autonomy to test, build, and scale world-class engagement playbooks.

Why will you love being a part of Testlio?

• Great Culture: Testlio is a female-founded company, and half of our team identifies as women. We’re proud of our inclusive, purpose-driven culture where people genuinely enjoy collaborating. As part of our team (we call ourselves TestLions), you’ll help create exceptional digital experiences for our customers, while also contributing to our freelance network.
• Remote Work: Our culture is built around remote work. We’ve created systems to allow us to successfully work together asynchronously as a fully remote and globally distributed team. Testlio provides the tools and guidance for everyone to succeed in their careers in a fully remote setting. Our working style encourages everyone to make decisions, communicate effectively, and work at a sustainable pace.
• Investment in You: Your growth and well-being matter to us. You’ll have flexible paid time off—including national holidays, personal days, and sick days—plus stock options so you can grow with Testlio. We also provide a $300 annual learning stipend to support your personal and professional development.
• Winning Business: Testlio is growing, profitable, and cash-strong. We are leading our industry with exceptional clients who provide us with a high NPS score and a 4.7 rating on G2. Our business model is global, enterprise, and subscription-based. Several of our largest clients have been with us for 7+ years, and many spend $500K+/year with Testlio.

What would your day look like?

• Lead end-to-end strategy, budget, vendor management, logistics, and creative execution for major industry conferences and intimate regional prospect gatherings (dinners, roundtables, and VIP experiences).
• Design and deploy targeted, personalized multi-channel ABM campaigns for high-priority enterprise accounts in close collaboration with Sales and Product Marketing.
• Partner with Sales to craft pre-event outreach, trackable onsite engagement workflows (lead capture, QR codes, booth meetings), and rapid post-event follow-up sequences.
• Develop and maintain campaign assets, landing pages, digital registration flows, and sales enablement collateral using modern marketing automation tools.
• Track and report on pipeline contribution, account engagement, qualified meeting conversion, and event ROI using HubSpot, Salesforce, and analytics platforms.
• Partner with RevOps to optimize lead routing, campaign attribution, and scalable processes that support repeatable go-to-market motions.

What do you need to succeed? Technical Skills

• 5+ years of demonstrated experience in B2B field marketing, event management, and Account-Based Marketing (ABM) within SaaS, technology, or enterprise tech-enabled services.
• Proven track record of managing end-to-end logistics, vendor contracts, budgets, and pre/post-event marketing for major exhibited conferences and executive roundtables.
• Hands-on proficiency with CRM and marketing automation platforms, specifically HubSpot and Salesforce, to manage campaigns, lead routing, and pipeline reporting.
• Demonstrated ability to measure program performance, track multi-touch attribution, and evaluate ROI and downstream pipeline conversion.
• Familiarity with enterprise ABM and intelligence platforms (e.g., 6sense, Demandbase, or similar intent data tools) and modern event platforms.
• Experience leveraging generative AI tools to accelerate research, personalization, and campaign workflow efficiency is preferred.

Human Skills

• Strong sales-first orientation: You proactively anticipate sales needs, communicate with empathy, and take genuine pride in empowering sellers to succeed.
• High ownership and initiative: You independently identify opportunities, manage complex cross-functional timelines, and ensure critical details never fall through the cracks.
• Exceptional communication and storytelling: You articulate value propositions clearly across written, verbal, and visual formats to engage executive-level audiences.
• Cross-functional collaboration: You build trusted working relationships across Sales, Marketing, and RevOps, fostering alignment around shared revenue goals.
• Adaptability and calm execution: You remain organized, solution-focused, and composed when navigating fast-paced changes and on-site event logistics.
• Continuous growth mindset: You welcome feedback, experiment with innovative marketing approaches, and continuously refine processes to elevate results.

What is the application process? At Testlio, we aim to hire individuals who are excited about their role, thrive in a fully remote environment, and have strong long-term potential with our team. Because we are a fully distributed company, our interview process includes conversations with several team members so you can get a well-rounded understanding of the role, the people you’ll work with, and how we collaborate. As a result, our interview process typically takes 3–4 weeks to complete. Interview Process:

• Application
• Recruiter interview
• ~ # Team and Stakeholder interviews
• Reference checks
• Offer & background check

Diversity and Inclusion Testlio is an equal-opportunity employer deeply committed to creating an inclusive environment for people of all backgrounds and identities. We are female-founded, and 46% of our team members identify as women. For more information, see the DEI section of our website. #LI-REMOTE