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Senior Demand Generation Manager

Felt

Oakland, CA · HybridFull-timePosted 7mo agoStill listed 4 days ago

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At a glance

Compensation
No compensation found
Location
Oakland, CAHybrid
Schedule
Full-time
Work Authorization
Not specified

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Job overview

Felt is hiring a Senior Demand Generation Manager. The Senior Demand Generation Manager will own and scale the demand generation engine, driving pipeline growth across Mid Market and SMB segments. This role involves cross-functional collaboration with Sales, Product, Content, and Growth teams to translate audience insights into high-performing campaigns.

Key focus areas include Own and scale demand generation engine, Drive pipeline growth across Mid Market and SMB segments, and Work cross-functionally with Sales, Product, Content, and Growth.

Successful candidates bring 5+ Years B2B SaaS Demand Generation Or Growth Marketing Experience. Important skills include Demand Generation, Growth Marketing, LinkedIn Ads, Google Ads, ABM Tools, and Website Optimization.

Skills & qualifications

RequiredNice to have

Skills

Demand GenerationGrowth MarketingLinkedIn AdsGoogle AdsABM ToolsWebsite OptimizationA/B TestingSalesforceHubSpotCRMMarketing Automation ToolsReportingAnalytical MindsetData-Driven MindsetBudgetingForecastingGoal-SettingCampaign MeasurementFirst-Principles Thinking

Qualifications

5+ Years B2B SaaS Demand Generation or Growth Marketing Experience

Full job description

Own and scale our demand generation engine, driving pipeline growth across our Mid Market and SMB segments. Work cross-functionally with Sales, Product, Content, and Growth to turn audience insights into high-performing campaigns.You might be a good fit if:You have 5+ years of B2B SaaS demand generation or growth marketing experience in a high-growth environment.You have a proven track record of building and executing campaigns that directly drove qualified pipeline and revenue.You have hands-on experience managing performance marketing programs across channels like LinkedIn Ads, Google Ads, and ABM tools to drive qualified pipeline and optimize spend efficiency and experience with website optimization and A/B testing experiments that improve funnel performance.You’re comfortable working with CRM and marketing automation tools such as Salesforce and HubSpot (or similar platforms), and the ability to build and interpret reporting within them.You have an analytical and data-driven mindset - skilled at uncovering insights, identifying patterns, and translating findings into action. You’re comfortable with budgeting, forecasting, goal-setting, and campaign measurement.You’re a first-principles thinker who starts with the customer, not the playbook.Location: In-Office, Oakland, CA

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