Graphic Designer
Location TBD · HybridFull-timePosted 10mo agoStill listed 1w ago
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At a glance
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Requirements
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Job overview
Ordway is hiring a Graphic Designer. The Graphic Designer at Ordway will manage email marketing templates in HubSpot, creating graphics for newsletters, product announcements, and event invitations. This role also involves designing visuals for organic and paid social media campaigns, Google Ad campaigns, and website landing pages, focusing on conversion rate optimization for digital advertising and bookings.
Key focus areas include Manage email templates in HubSpot for various communications, Create header banner/hero images, product screenshots, illustrations, and CTA button graphics, and Create graphics for LinkedIn single-image and multi-image carousel posts.
Important skills include HubSpot, Email Marketing, Social Media Graphics, Google Ad Campaigns, HTML5 Ads, and Website Landing Pages.
Skills & qualifications
Skills
Full job description
The Graphic Designer will be responsible for activities such as:
Email Marketing – Manage email templates in HubSpot for customer/partner newsletters, product release announcements, and event/webinar invitations. Create the associated header banner/hero images, product screenshots, illustrations, and CTA button graphics. Social Media (Organic and Paid) – Create graphics for LinkedIn single-image and multi-image carousel posts, including infographics, product screenshots/mockups, customer testimonial cards, event/webinar tiles, and award/badge images. Google Ad Campaigns – Create static image and animated/interactive HTML5 ads in a variety of formats (skyscraper, leaderboard, half-page, square, medium/large rectangle) to support responsive display, dynamic remarketing, and smart display campaigns on Google Display Network. Website Landing Pages – Design graphics and create the layout for landing pages on the corporate website. Conversion rate optimization to support digital advertising campaigns, event/webinar registrations, and sales appointment bookings. Please note that this role does not have responsibility for the Ordway website or corporate brand identity.
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