
Digital Content Creator
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Job overview
WSAW seeks a Digital Content Creator to produce and update news across digital platforms, from breaking-news alerts to multimedia stories and social posts. The role also includes assignment-desk work and producing and anchoring the p.m. edition of 715 Live, a digital-only newscast. Previous professional newsroom experience is preferred, but WSAW is willing to train the right candidate.
Skills & qualifications
Skills
Qualifications
Full job description
JOB REQUIREMENTS: Have you ever wondered what it's like to be at the heart of a newsroom where digital isn't just an afterthought - it's the priority? WSAW is looking for a Digital Content Creator who can own the story from the first alert to the last update, ensuring our audience stays connected on every screen. Duties/Responsibilities include, but are not limited to: - Own breaking news: Move with lightning speed to send push notifications and update web stories as news unfolds. - Craft compelling narratives: Write and produce dynamic digital news content that stops the scroll and keeps our audience informed. - Drive social engagement: Manage our social media presence by posting timely updates and creating content specifically for our digital communities. - Manage the hub: Split your time between the assignment desk and content creation, helping decide what we cover and how we share it. - Create multimedia assets: Produce video, photo galleries, and live streams that add depth and visual punch to our local reporting. - Collaborate for impact: Work closely with crews and producers to ensure our digital voice is consistent, professional, and approachable. - Lead the charge on digital-only newscast: WSAW produces 715 Live, the only current digital-only newscast in the market. The chosen applicant will produce and anchor the p.m. version of this show. ***** OTHER EXPERIENCE AND QUALIFICATIONS: College degree in Marketing, Journalism, Communications, or a related field. - Previous experience in a professional newsroom environment is preferred, but we are willing to train the right candidate. - Availability for weekend hours; willingness to work flexible shifts for breaking news, specialized coverage, or covering a colleague's PTO. - A genuine desire to win, the ability to reflect on your work, and a willingness to apply feedback. - Strong verbal and written communication skills with solid knowledge of AP Style *and writing conversationally for Broadcast. - Ability to edit video in digital formats. - Proficiency with Photoshop, Canva, or comparable software to create and edit graphics. - Ability to work well under pressure and collaborate effectively with a diverse team. - Strong understanding of journalistic principles and ethics. - Ability to balance long- and short-term projects while consistently meeting daily deadlines. - Proven record of digital and social media success; must maintain a responsible and professional social media presence. - Strong research skills and the ability to employ critical thinking to dig beyond the press release and verify incoming tips. - Ability to carry 35+ pounds of equipment. - Valid driver's license with a clean driving record (Motor Vehicle Records check required). ***** APPLICATION INSTRUCTIONS: Apply Online: https://gray.tv
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