Professional Aide

Position Summary(Basic Job Function)

This is a temporary or an on-call position. Provides professional support. Responsibilities may include general business, science, medical, agricultural or other professional support functions. Term: Temps can work two (2) nine (9) month terms with a week break in service in between and at the end of the second term terminate for three (3) months or switch to an on-call. On-Call allowed to work 1039 hours in any twelve (12) month period.

Unit Position Summary

The Eli and Edythe Broad Art Museum at Michigan State University (MSU Broad Art Museum) is seeking an engaged and motivated assistant to support the marketing and audience development department through quality-focused drafting, implementation, and management of museum messaging. This role requires maintaining an active, working knowledge of museum initiatives, content, and programming, and a background in writing and producing content for social media, web, e-newsletters, and public relations opportunities. The marketing and audience development assistant reports to the director of marketing and audience development.

CHARACTERISTIC DUTIES AND RESPONSIBILITIES

Digital Engagement and Audience Development

• Maintains accurate and current information on the museum’s social media accounts including publishing, listening, and timely and thoughtful audience engagement.

• Maintains accurate and current information on the museum’s website and other online platforms, troubleshooting issues promptly.

• Supports audience development through attentive management and analysis of digital audience lists and contact databases.

• Manages online inquiries and provides exemplary digital customer service.

• Ensures content follows digital accessibility standards.

Content Development and Editorial Management

• Supports the consistency and quality of museum communications by applying institutional voice, messaging, and editorial standards.

• Assists with the management of the editorial calendar.

• Leads content planning and ideation for social media.

• Drafts content for social media, e-newsletters, press releases, and advertisements.

• Generates storytelling content alongside the director of marketing and audience development.

• Plans, captures, edits, and produces original photo and video content to support the museum's storytelling and audience engagement strategies.

Analytics and Evaluation

• Collects and interprets analytics (social media, email, website).

Institutional Engagement and Collaboration

• Supports the museum’s mission, vision, and values through commitment to exemplary visitor experience, fostering a welcoming and inclusive environment for all museum constituents.

• Participates in a team culture of ongoing learning, collaboration, innovation, creativity, and community engagement.

• Maintains working knowledge of museum initiatives, content, and programming.

Administrative and Operational Support

• Supports media and vendor visits as needed.

• Performs other administrative duties as assigned.

This description indicates the kinds of tasks and levels of work difficulty required for this position and shall not be construed as declaring specific duties and responsibilities. It does not limit the supervisor's right to assign, direct, and control work.

Desired Qualifications

UNIVERSITY REQUIRED QUALIFICATIONS

Knowledge equivalent to that which normally would be acquired by completing a four-year college degree program in Journalism, Marketing, Advertising, Public Relations, Communications, or a related field; at least two years of progressively responsible experience in marketing, communications, and public/media relations; or an equivalent combination of education and experience.

MSU BROAD ART MUSEUM DESIRED QUALIFICATIONS

• Strong writing skills with superb attention to detail.

• Experience creating content (writing, filming, photographing) for social media and other online platforms.

• Ability to develop engaging content that resonates with a campus/student-focused audience while adhering to institutional standards.

• Interest in broadening knowledge in a creative cultural and teaching institution. in broadening knowledge in a creative cultural and teaching institution.

• Excellent customer service, communication, and interpersonal skills are required.

• Strong organizational skills and close attention to detail are required.

• Experience managing a website is preferred.

• Computer skills including Microsoft Office software are required.

• Experience with Adobe Creative Suite, Wordpress CMS, Mailchimp and/or Sprinklr preferred.

• Interest in contemporary art and/or museums preferred.

• WORK REQUIREMENTS

Work Hours

• Standard business hours with flexibility for evening and weekend events.

• In-person position.

Physical Demands

• Occasional carrying of objects weighing 25 pounds or more.

• Extended periods of computer work and screen viewing.

Work Environment/Health Risks

• Standard office and museum environment

• Regular interactions with diverse constituencies, including students, faculty, visitors, and community members.

DURATION AND COMPENSATION

Employment Status: This is a temporary position eligible for 2 consecutive 9-month appointments, working 40 hours/week.

Pay Rate: $22-24/hour

ADDITIONAL REQUIREMENTS

• Valid driver's license may be required for position duties

• Computer proficiency including MS Office, Adobe software, and museum-specific software systems

Equal Employment Opportunity Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, age, disability or protected veteran status.

Required Application Materials

Cover Letter

Resume

Three (3) examples of social media content you have created, including captions

Names and contact information for three (3) professional references

Work Hours

Standard business hours with flexibility for evening and weekend events

Website

https://broadmuseum.msu.edu/

Summary of Physical Demands

• Occasional carrying of objects weighing 25 pounds or more.

• Extended periods of computer work and screen viewing.