
Performance Marketing & Retail Media Lead Consumer Business Group
Maplewood, MNFull-time$222–271K/yrPosted 1 day agoStill listed today
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At a glance
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Requirements
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Job overview
The Performance Marketing & Retail Lead will lead 3M Consumer Business Group’s retail media roadmap and identify opportunities to improve profitable growth. The role partners with Marketing, Sales, Finance, Insights, and agency teams to optimize investments and performance, establishes standards and governance, builds measurement and analytics capabilities, and develops organizational capability through training and coaching. It is on-site at 3M Center in Maplewood, Minnesota, at least four days per week.
Skills & qualifications
Skills
Qualifications
Benefits
Full job description
Job Description:
Job Title Performance Marketing & Retail Lead
Collaborate with Innovative 3Mers Around the World Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.
This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.
The Impact You’ll Make in this Role
As a Performance Marketing & Retail Lead, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by:
- Leading 3M Consumer Business Group’s retail media value roadmap and identifying opportunities to drive profitable growth through improved retail media investments and capabilities.
- Partnering with Marketing, Sales, Finance, Insights, and agency teams to improve investment decisions, optimize media performance, and deliver measurable business outcomes.
- Establishing retail media standards, governance, and agency accountability frameworks that improve execution quality and investment effectiveness.
- Building measurement approaches, dashboards, decision tools, and advanced analytics capabilities to support data-driven media and commercial decisions.
- Developing organizational capability through training, coaching, and adoption of retail media best practices across brands, accounts, and markets.
Your Skills and Expertise
To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:
- Bachelor's degree or higher (completed and verified prior to start).
- Ten (10) years of experience in performance media, digital marketing, eCommerce, retail media, or related commercial marketing disciplines in a private, public, government, or military environment.
Additional qualifications that could help you succeed even further in this role include:
- Demonstrated expertise across retail media, paid search, paid social, programmatic advertising, and onsite/offsite media activation.
- Experience improving business performance through media optimization, investment reallocation, and measurement-based decision making.
- Proven ability to influence cross-functional teams and senior stakeholders without direct authority.
- Master's degree in marketing, Business Administration, Analytics, Economics, or a related discipline from an accredited institution.
- Experience within consumer-packaged goods (CPG) or another multi-brand consumer business with significant retailer partnerships.
- Experience with platforms such as Amazon Ads, Walmart Connect, Roundel, Orange Apron Media, and other major retail media networks.
- Experience applying incrementality testing, marketing mix modeling, advanced analytics, automation, or AI to marketing decisions.
- Strong analytical, financial, communication, and capability-building skills.
Work location:
- On-Site: This role follows an on-site working model, requiring the employee to work at least four days a week at the 3M Center in Maplewood, MN.
- Travel: May include up to 10%
- Relocation: May be authorized
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Supporting Your Well-being 3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.
Chat with Max For assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruiting assistant on 3M.com/careers.
Applicable to US Applicants Only:The expected compensation range for this position is $221,591 - $270,834, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate’s relevant knowledge, training, skills, work location, and/or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.). Additional information is available at: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/.
Good Faith Posting Date Range 11/03/2026 To 12/03/2026 Or until filled
All US-based 3M full time employees will need to sign an employee agreement as a condition of employment with 3M. This agreement lays out key terms on using 3M Confidential Information and Trade Secrets. It also has provisions discussing conflicts of interest and how inventions are assigned. Employees that are Job Grade 7 or equivalent and above may also have obligations to not compete against 3M or solicit its employees or customers, both during their employment, and for a period after they leave 3M.
Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Instagram, Facebook, and LinkedIn @3M.
Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.
Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement.
Pay & Benefits Overview: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/
3M does not discriminate in hiring or employment on the basis of race, color, sex, national origin, religion, age, disability, veteran status, or any other characteristic protected by applicable law.
Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.
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How this job compares
Set against the 1,012 open Digital Marketing jobs on Olive Jobs, counted November 4, 2026.
- Pay
- This posting$222–271K/yr
- Minnesota median$92–128K/yr29 salary ranges
- US median$99–138K/yr572 salary ranges
This range's midpoint, $246K, is 122% above the Minnesota median midpoint ($111K) — in the top quarter of Digital Marketing salary ranges in Minnesota.
- Openings
- Olive Jobs lists 44 open Digital Marketing jobs in Minnesota and 1,012 across the US. 10% of them nationwide are listed as remote or flexible.
- Hiring the most in Minnesota
- C & B Operations, LLC4 open
- KPMG3 open
- Robert Half The Creative Group3 open
- Experience
- This posting asks for at least 10 years of experience — more than three in four Digital Marketing postings that state a minimum ask for (median 5 years, across 801 postings).
- Education
- This posting asks for a bachelor's degree; 300 of the 1,012 open Digital Marketing jobs (30%) ask for a bachelor's degree or higher.
Counted across the open, public US postings on Olive Jobs on November 4, 2026. Pay medians are the middle values of the low ends and of the high ends of postings that list both ends of a range in the same cadence (a yearly salary or an hourly rate); a range's midpoint is halfway between its ends. Pay and experience figures resting on fewer than 20 postings are left out.
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