Programmatic Account Director

Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels.

Job Summary

You will be responsible for driving new programmatic advertising revenue by building strategic relationships with agencies, brands, and demand partners, while serving as a trusted advisor who delivers innovative, results-driven media solutions. This role requires a highly motivated sales professional with deep programmatic expertise, strong industry relationships, and a proven ability to develop new business, build executive-level partnerships, and exceed revenue goals through cross-functional collaboration.

Responsible for ensuring close relationships with agency and brand marketer clients at the highest levels. Prospects, sells, develops and expands the client base for Advanced Media. Drives new and incremental revenue and regularly meets pre-established activity and results quotas. Monitors and evaluates competitive media spending for sales categories. Understands the premium digital video industry and the challenges facing a typical marketer or agency. Acts as a key contributor in a complex and crucial environment. May lead projects and shares expertise.

Job Description

Core Responsibilities

• Responsible for hitting revenue targets for book-of-business by prospecting, selling and driving revenue growth.

• Familiarity with online media buying and selling processes (upfronts & scatter), along with knowledge of demand-side platforms (DSPs), supply-side platforms (SSPs), and Ad Serving technologies.

• Develop and execute a comprehensive programmatic sales strategy that drives new revenue growth, builds executive-level relationships with agencies, brands, and demand partners, and delivers customized media solutions aligned to client business objectives.

• Maintains up-to-date customer and prospect records as instructed and participates in development of sales forecasts.

• Understands client’s business model, objectives, key performance indicators (KPIs), key partnerships, and organization structure in order to provide the best value on behalf of the company.

• Provides insight into customer challenges, needs, and opportunities to cross-functional stakeholders including product, marketing, engineering, customer success, and sales leadership.

• Serves as an escalation point for key customer issues around pricing and commercial agreements.

• Provides and executes on feedback regarding new product additions and existing product definition.

• Completes required documentation and reporting for the proper processing of contracts, advertising schedules and call expense reports.

• Responds to requests for proposal (RFPs) and prepare customized proposals to win new business.

• Proactively utilizes prospecting tools to drive new agency and advertiser revenue.

• Develops relationships with executive stakeholders at key accounts within book of business.

• Sales travel is involved when needed.

• Consistent exercise of independent judgment and discretion in matters of significance.

• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.

• Partner cross-functionally with Sales, Account Management, Yield, Planning, Operations, Analytics, Product, Marketing, and Leadership teams to create and execute strategic client proposals, presentations, and revenue-driving initiatives.

• Other duties and responsibilities as assigned.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.

• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.

• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.

• Win as a team make big things happen by working together and being open to new ideas.

• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.

• Drive results and growth.

• Support a culture of inclusion in how you work and lead.

• Do what's right for each other, our customers, investors and our communities.

Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. Comcast will consider for employment applicants with arrest or conviction records in accordance with the requirements of applicable law, including the San Francisco Fair Chance Ordinance, the Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Please note that federal state, or local laws and regulations may restrict or prohibit Comcast from hiring individuals convicted of certain crimes. Additionally, an applicant’s criminal history may have a direct, adverse, and negative relationship on the job duties of this position, which may result in the withdrawal of a conditional offer of employment.

Skills:

Programmatic Advertising; Agency Relationships; Revenue Growth; Strategic Relationships

Salary:

New York Pay Range: $141,508.79 - $212,263.18

Additional Range: This job can be performed in Illinois with a Pay Range of $123,820.19 - $212,263.18. This job can be performed in California with a good faith estimated pay range upon hire of $106,131.59 USD - $196,539.98.

Comcast intends to offer the selected candidate base pay within the posted range for this role at the time of posting dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Targeted Commission: $125,000.00

Our sales compensation programs offer the potential for significant upside above targeted earnings for those who overachieve their sales targets.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary (https://jobs.comcast.com/benefits) on our careers site for more details.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

5-7 Years

Job Family Group: Sales