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Radisson Director of Sales & Marketing

Choice Hotels (property)

La Crosse, WIFull-timePosted 2mo agoStill listed today

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At a glance

Compensation
No compensation found
Location
La Crosse, WI
Schedule
Full-time
Work Authorization
Not specified

Olive lists jobs from US employers, including remote roles you can work from the United States.

Job overview

The Director of Sales & Marketing leads the Radisson Hotel La Crosse sales department and drives top-line revenue through leadership, revenue management, and marketing and sales. The role develops hotel business strategies, directs sales goals and customer relationships, coaches the team, communicates with executives and ownership, and represents the hotel in community and networking settings. The posting requires five years of hotel sales management experience and two recent years with an upscale brand.

Skills & qualifications

RequiredNice to have

Skills

Sales ManagementContract LawOwner Relationship ManagementTeam ManagementConflict ResolutionCollaborationSTR AnalysisTravelClick/Kalibri LabsGDS AuditsOnline Booking ToolsMicrosoft OfficeDelphiOperaCateringConvention ServicesHotel OperationsBusiness PlanningBudget ForecastingQuality AssuranceHospitality LawLong-Range PlanningTravelStandingSittingWalkingLifting 75 LbsManual Dexterity

Qualifications

High School DiplomaBachelor's Degree5 Years Hotel Sales Management2 Years Upscale Brand Sales Management

Benefits

Paid Time Off
Medical Insurance
Dental Insurance
Vision Insurance

Full job description

Choice Hotels International, Inc (NYSE: CHH) is one of the largest lodging franchisors in the world. A challenger in the upscale segment and a leader in midscale and extended stay, Choice® has more than 7,400 hotels, representing over 625,000 rooms, in 45 countries and territories. A diverse portfolio of 22 brands that run the gamut from full-service upper upscale properties to midscale, extended stay and economy enables Choice® to meet travelers' needs in more places and for more occasions while driving more value for franchise owners and shareholders. The award-winning Choice Privileges® loyalty program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks. For more information, visit www.choicehotels.com.

The ability to model Choice’s Cultural Values: Welcome and Respect Everyone, Be Bold, Be Quick, Listen, Be Curious and Show Integrity are key to our success in inspiring Loyalty, Growth, and the Hospitality Spirit.

Our managed hotels portfolio includes Radisson Blu, Radisson, Radisson Red, Park Plaza, and Country Inn & Suites by Radisson.

The always beautiful Radisson Hotel Lacrosse is looking for their next sales expert to lead as Director of Sales & Marketing. As an Executive Leader of the property’s sales department, you will be responsible to drive all top line revenues in assigned hotel with leadership, revenue management, and marketing/sales.

Benefits when you Make It Your Choice:

1st Day

  • Employee Hotel Discount Rate

  • Friends and Family Hotel Discount Rate

  • Free Daily Meal

  • Paid Vacation

  • Personal Holiday

  • Paid Holidays

1st of the Month following 30 days:

  • Full benefits package to our full-time employees, including health, dental, vision, short & long term disability, auto insurance, and so much more!

  • Employer paid Accident insurance and HSA contribution

  • 401(k) Retirement Plan

Key Responsibilities:

  • Participates in the development and implementation of business strategies for the hotel which are aligned with RHGA’s overall mission, vision values and strategies

  • Develops and implements strategies and practices which support employee engagement

  • Creates 100% guest satisfaction by providing the Radisson experience through performance that demonstrates the standards of genuine hospitality and exceeding guest expectations

  • Performs other duties as required by Management to provide 100% Guest Satisfaction and genuine hospitality to our Guest

Responsibility #1 (75%): Directing and establishing sales goals and customer relationships that align with the monthly, quarterly, and annual forecast. Providing direction and coaching to team on meeting and exceeding deliverables.

Responsibility #2 (20%): Providing exceptional communication to Executive Committee, Corporate and Ownership to ensure developments, goals and demands are being met as business needs evolve.

Responsibility #3 (5%): Attend networking events, participate in community involvement opportunities, and serve as a strong presence for hotel service and brand advocacy.

Requirements:

  • High school diploma required, bachelor’s degree preferred

  • Minimum five years sales management experience within the hotel industry

  • Minimum two years at an upscale brand in past five years in sales management

  • General knowledge of contract laws

  • Experience managing owner relationships

  • Experience managing a team

  • Able to resolve conflicts; guests, supervisor and employee

  • Able to collaborate effectively with other hotel employees and managers to ensure teamwork

  • Ability to interpret and implement strategies based on reviews of STR, TravelClick/Kalibri Labs, GDS audits, Online Booking tools

  • Expert computer skills including Microsoft Office suite, Delphi and/or Opera, including Catering and Convention Services deliverables

  • Knowledge of hotel operations including; preparation of business plans, budget forecasting, quality assurance program, hospitality law, and long-range planning

  • Ability to travel

Physical Demands:

  • Required to stand, sit, and walk for extended periods of times

  • Lift, carry, or otherwise move and use of force or exertion up to 75 lbs.

  • Use of manual dexterity of common office equipment; such as but not limited to, computers, printers, phones ect.

Ability to model Choice’s Cultural Values: Welcome and Respect Everyone, Be Bold, Be Quick, Listen, Be Curious and Show Integrity are key to our success in inspiring Loyalty, Growth, and the Hospitality Spirit.

Choice Hotels International is an equal opportunity employer and affirmative action employer. Employment practices and decisions are not influenced by an applicant’s race, color, religion, sex, national origin, age, sexual orientation, gender identity or express, disability veteran status, genetic information or any other characteristic protected by law.

In compliance with the Immigration Reform and Control Act of 1986, this offer of employment is conditional upon your presenting documents verifying your identity and legal authorization to work in the United States. All offers of employment are conditional upon the satisfactory completion of a background check and E-Verify.

How this job compares

Set against the 1,299 open Sales Director jobs on Olive Jobs, counted October 30, 2026.

Pay
  • This postingNot listed
  • US median$150–223K/yr891 salary ranges
  • US median$29–39/hr31 hourly ranges
Openings
Olive Jobs lists 28 open Sales Director jobs in Wisconsin and 1,299 across the US. 18% of them nationwide are listed as remote or flexible.
Hiring the most in Wisconsin
Experience
This posting asks for at least 5 years of experience; Sales Director postings that state a minimum ask for 7 years at the median (1,009 postings).
Education
This posting asks for a high school diploma; 324 of the 1,299 open Sales Director jobs (25%) ask for a high school diploma or higher.

Counted across the open, public US postings on Olive Jobs on October 30, 2026. Pay medians are the middle values of the low ends and of the high ends of postings that list both ends of a range in the same cadence (a yearly salary or an hourly rate); a range's midpoint is halfway between its ends. Pay and experience figures resting on fewer than 20 postings are left out.

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