Social Media Manager
Baton Rouge, LAFull-timePosted 8mo agoStill listed 4 days ago
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Job overview
Cantaloupe AI is hiring a Social Media Manager. Cantaloupe Monterrey, a 4-star hotel, is seeking a creative and proactive Social Media Manager to elevate its online presence across platforms like Instagram, YouTube, Facebook, and Twitter. This role involves designing and implementing social media strategies to enhance brand awareness, foster guest engagement, and promote unique services. The ideal candidate will have a strong understanding of the hospitality industry and skills to create compelling content for diverse audiences.
Key focus areas include Develop and execute comprehensive social media strategies across multiple platforms, Create, curate, and manage high-quality multimedia content tailored to the hospitality audience, and Monitor social media analytics and prepare regular reports to track campaign effectiveness.
Successful candidates bring Proven Social Media Experience. Important skills include Instagram, YouTube, Facebook, Twitter, Social Media Strategies, and Content Marketing. Preferred (not required): Paid Social Media Advertising, Campaign Optimization, Graphic Design, and Adobe Photoshop.
Skills & qualifications
Skills
Qualifications
Full job description
About the Role Cantaloupe Monterrey, a prestigious 4-star hotel, is seeking a creative and proactive Social Media Manager to elevate our online presence across platforms such as Instagram, YouTube, Facebook, and Twitter. This role involves designing and implementing social media strategies that enhance brand awareness, foster guest engagement, and promote our unique services and experiences. The ideal candidate will have a strong understanding of the hospitality industry and possess the skills to create compelling content that resonates with diverse audiences. As the Social Media Manager, you will work closely with the marketing and guest services teams to develop campaigns aligned with our brand values and seasonal promotions. You will monitor social media trends, analyze performance data, and adjust strategies to maximize reach and impact. This role offers an excellent opportunity to contribute to the growth and reputation of Cantaloupe Monterrey within a dynamic and supportive environment.
What you'll do
- Develop and execute comprehensive social media strategies across multiple platforms to increase brand visibility and engagement
- Create, curate, and manage high-quality multimedia content tailored to the hospitality audience
- Monitor social media analytics and prepare regular reports to track the effectiveness of campaigns
- Collaborate with marketing and guest relations teams to align social media efforts with hotel promotions and events
- Engage with followers, respond to messages and comments promptly to build a loyal online community
- Stay abreast of the latest social media trends, tools, and best practices within the hospitality industry
- Manage social media advertising budgets and campaigns to optimize return on investment What we're looking for
- Proven experience managing social media accounts, preferably in hospitality or related industries
- Strong content creation skills including photography, video editing, and copywriting
- Proficiency with social media management and analytics tools such as Hootsuite, Buffer, or Sprout Social
- Excellent communication and interpersonal skills
- Ability to analyze data and make data-driven decisions
- Organizational skills with the ability to manage multiple projects and deadlines Nice to have
- Experience with paid social media advertising and campaign optimization
- Graphic design skills using tools like Adobe Photoshop or Canva
- Understanding of SEO and digital marketing fundamentals
- Familiarity with influencer marketing and hotel industry trends
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