
Communications & Marketing Manager
FLEX-STAFF, INC. - STEVENS POINT
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Job overview
The Communications & Marketing Manager will develop and execute communications and marketing plans to increase awareness of United Way of Portage County and promote campaign objectives. The role creates year-round communications, campaign and event materials, web content, and public relations efforts; coordinates committees and volunteers; and supports database operations, community impact storytelling, and marketing budgets.
Skills & qualifications
Skills
Qualifications
Full job description
JOB REQUIREMENTS: In partnership with United Way of Portage County, we are currently hiring for a COMMUNICATIONS & MARKETING MANAGER. This is a DIRECT HIRE OPPORTUNITY! PURPOSE OF POSITION: To enhance the public's understanding of United Way, promote campaign objectives and increase awareness and understanding of United Way through the development of a proactive Communications and Marketing plan and the design and execution of high-level support materials. YOU HAVE: Passion. For helping make your community a better place. Relationship skills. You naturally build trusted relationships with others through thoughtful engagement and collaboration. A strong desire to learn. We are constantly growing and we're never a finished product. Excellent communication abilities. Truthful and inviting verbal and written communication is at the heart of what we do. A bring-it-on attitude. We think big so we can do even bigger. The work we do at United Way of Portage County is impactful and inspiring, and so are our people. Our ideal candidate is an outgoing self-starter, is highly organized with great attention to detail, accuracy and timeliness, has strong writing skills, and demonstrates excellent interpersonal skills to perceive and react sensitively to the needs and interests of donors and volunteers. YOU WILL: Prepare and distribute year-round communication pieces to include: Write, layout and deliver an annual hardcopy newsletter (in mailboxes in July) highlighting United Way, its internal programs and supported programs and initiatives Write and post an annual report on the United Way website by or before April 1 (or upon completion of Audit and Form-990) Develop and release 3-5 social media posts highlighting the work of United Way each week Organize and Execute Special Event and Recognition Program marketing materials including: Recognition Luncheon (design and mail invitations 3-4 weeks in advance of announced date) Campaign Kick-Off (design and mail invitations 3-4 weeks in advance of announced date) Victory Celebration (design and mail invitations 3-4 weeks in advance) Coupon Book (design, work with and deliver to printer by mid-October) Other special events as needed By or before the second week of June (unless noted otherwise), work with the Communications Committee, printers, ad agencies, media, volunteers, etc. to procure/ produce/ receive all campaign promotional materials for distribution to Campaign Coordinators including the: Campaign brochure with Stevens Society listing Pledge Forms (carbonless and single sheet for direct mail) Designation Sheets Sweepstakes & Campaign Posters Campaign Folder Other training materials necessary for Coordinator use designs as requested Campaign Video (By or before the End of June for Pacesetter campaigns) OTHER DUTIES YOU WILL: Learn and employ Andar database processes: Develop a thorough database knowledge and understanding to utilize database functionality and maximize research and communications Act as a backup for database operations for file uploads, data mines and other data related functions Train with VP of Finance, RD Coordinator and attend Andar training sessions Develop and maintain a comprehensive Marketing & Communications Plan to act as a roadmap for each campaign year Prioritize Partner Program visits to develop stories, photos and videos illustrating how United Way and its programs are helping the community and participate directly in Community Impact program evaluations Lead and coordinate quarterly Communications/Marketing Committee and various sub-committees in developing a plan and executing strategies to market United Way and its programs with consistency based on evaluation, campaign initiatives, and research Design, maintain and keep the United Way Web Page current and up to date Write and coordinate press releases and public relations efforts for United Way and as needed for its internal programs Design and d stribute timely PSAs, print ads, billboards, etc., as needed for Resource Development and various internal program purposes - this may be coordinated with other United Ways in the region Work as a team player, keeping others informed about communications and marketing activities and be involved in supporting and understanding other functions of United Way Assist with marketing strategies to further promote the United Way Endowment Design and complete marketing processes for Corporate Cornerstone members Create and maintain a crisis communications plan Manage Marketing/ Communications budget Complete special projects as developed by committees or as assigned by the CEO As with every other job in United Way, it is not possible to define jobs precisely. Should the need arise, every person in the organization will assist to the best of their abilities ***** OTHER EXPERIENCE AND QUALIFICATIONS: Bachelor's degree in marketing/ communications or equivalent education & experience JOB REQUIREMENTS: Creativity and a proactive approach to problem solving Ability to write and design brochures, reports and newsletters on a computer publishing program Outstanding communication skills, including writing, speaking, and the ability to listen well Strong interpersonal skills to perceive and react sensitively to the needs and interests of donors, and volunteers Strong management and organizational skills with an ability to learn things quickly and work independently Familiarity with marketing, planning and evaluation Ability to use technology and the internet to develop and maintain a web site and communicate with donors or volunteers Ability to motivate and train volunteers Experience working with media outlets and a solid understanding of social media ***** APPLICATION INSTRUCTIONS: E-Mail a Rsum: [email protected] Apply Online: www.flexstaff.com Call For Appointment: 715-343-9000 This position is listed by a private employment agency. The agency is the legal employer. No fee will be charged of the job applicant.
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