Inside Sales / Lead Generation Specialist

Lead Generation Specialist

Location: New Milford, CT

Salary: $55-$61k

Job Type: Full-Time | On-Site

Position Overview

Adecco Permanent Recruitment is partnering with an established manufacturer of advanced optical inspection, microscopy, and measurement equipment to identify a Lead Generation Specialist for its New Milford, CT location.

This individual will be responsible for identifying prospective customers, generating new business opportunities, and scheduling qualified product demonstrations for the outside sales team.

The ideal candidate is confident on the phone, comfortable with outbound prospecting, and motivated by measurable results. This is an excellent opportunity for someone with experience in lead generation, inside sales, or business development who enjoys building relationships and generating new business.

This is a fully on-site position. Remote and hybrid arrangements are not available.

Key Responsibilities

Lead Generation & Prospecting

• Identify and research prospective customers, target accounts, and new business opportunities.

• Conduct high-volume outbound calling to engage potential customers and decision-makers.

• Utilize email, LinkedIn, social media, and other prospecting channels to generate interest.

• Develop targeted prospect lists based on industry, application, and geographic territory.

• Generate qualified leads and schedule product demonstrations for the outside sales team.

• Tailor outreach messaging based on customer needs, industry, and potential applications.

Lead Qualification & Development

• Respond to and qualify inbound inquiries generated through marketing campaigns, trade shows, and other channels.

• Conduct initial discovery conversations to understand customer requirements, purchasing potential, and level of interest.

• Schedule qualified appointments and product demonstrations for field sales representatives.

• Re-engage previous inquiries, inactive prospects, and existing database contacts.

• Maintain consistent follow-up with prospective customers to develop sales opportunities.

• Collaborate with sales and marketing teams to maximize lead conversion.

Customer Communication & CRM Management

• Communicate product features, benefits, and potential applications to prospective customers.

• Build relationships with prospects through professional and consistent communication.

• Maintain accurate prospect information, activity records, and follow-up schedules in Salesforce CRM.

• Document customer interactions, requirements, and next steps.

• Track lead-generation activities and results against established performance targets.

• Ensure qualified opportunities are appropriately communicated to the outside sales team.

Qualifications

• 2+ years of experience in lead generation, outbound sales, inside sales, business development, or a similar customer-facing role preferred.

• Experience in a B2B, manufacturing, industrial, technical, or scientific environment is a plus but not required.

• Strong telephone communication skills and confidence initiating conversations with prospective customers.

• Comfortable conducting high-volume outbound calling and working toward measurable performance goals.

• Excellent verbal and written communication skills.

• Strong prospecting, research, and organizational abilities.

• Ability to ask effective discovery questions and identify potential customer needs.

• Proficiency with Microsoft Office, including Excel.

• Experience using Salesforce or a similar CRM platform is preferred.

• Self-motivated, persistent, and comfortable working independently in a results-driven environment.

What Makes Someone Successful in This Role?

The successful candidate will be proactive, organized, and comfortable engaging new prospects through consistent outbound activity. Success will be measured by the quality of qualified leads generated, product demonstrations scheduled, and the ability to convert prospecting activity into meaningful sales opportunities.

Pay Details: $55,000.00 to $61,000.00 per year

Equal Opportunity Employer/Veterans/Disabled

Military connected talent encouraged to apply

To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.adecco.com/en-us/candidate-privacy

The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:

• The California Fair Chance Act

• Los Angeles City Fair Chance Ordinance

• Los Angeles County Fair Chance Ordinance for Employers

• San Francisco Fair Chance Ordinance

Massachusetts Candidates Only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.