Account Manager II -Wise Foods

Lakeland, FL, USA | Salary | Full Time

Account Manager II

Location: Lakeland, FL

Wise Foods is seeking an Account Manager II to d evelop all AC F&S business with key account to deliver growth and profitability for the company. Work with accounts to control PPA while developing programs and executing our marketing programs. Accounts should be in excess of $10M total for this position.

Manager should work with operation team to plan and execute all programs in order to deliver upon set goals and objectives. Should also be a leader among the account team on fostering new ideas and programs that will help all accounts grow.

Business & Financial Accountability

• Own the Publix P&L and be fully accountable for delivering annual sales, profit, volume, distribution, and market share objectives.

• Develop and execute annual business plans that align with company growth, profitability, and customer objectives.

• Effectively manage trade spending, promotional investments, and customer funding to ensure maximum return on investment.

• Provide accurate monthly forecasts and explain variances to plan, prior year, and budget.

• Identify risks and opportunities within the business and proactively develop action plans to drive results.

Customer Leadership Accountability

• Establish executive-level relationships with Publix Category Managers, Merchandising Directors, and Retail Business Development teams.

• Conduct quarterly business reviews and annual strategic planning meetings with Publix leadership.

• Serve as the primary point of accountability for all Publix business matters, ensuring issues are resolved quickly and effectively.

• Present business updates, innovation opportunities, and category insights to Publix leadership teams.

Innovation & Distribution Accountability

• Lead all innovation launches and be accountable for securing product authorizations, distribution gains, and merchandising support.

• Develop and execute customer-specific plans to achieve innovation sales targets.

• Monitor distribution, voids, and assortment opportunities and develop corrective action plans when objectives are not met.

• Ensure all approved items achieve targeted distribution and velocity goals.

Execution Accountability

• Partner with field sales teams to ensure flawless execution of promotional programs, displays, and planograms.

• Conduct regular market visits throughout Publix divisions and hold distributor and field partners accountable for execution standards.

• Develop action plans to address gaps in distribution, pricing, shelf conditions, merchandising, and display compliance.

Reporting & Leadership Accountability

• Deliver monthly business reviews to senior leadership outlining sales results, opportunities, risks, competitive activity, and action plans.

• Track KPIs including:

• Sales vs. Budget

• Sales vs. Prior Year

• Distribution Gains

• Market Share

• Innovation Performance

• Promotional ROI

• Trade Spending Effectiveness

• Gross Margin

• Provide actionable recommendations to improve revenue growth, profitability, and execution.

Performance Expectations

The successful candidate will be measured on:

• Achievement of annual Publix sales and profit objectives.

• Distribution growth across Wise, Deep River, Cheez Doodles, and future innovation platforms.

• Successful execution and performance of all innovation launches.

• Trade spends management and ROI achievement.

• Market share growth within assigned categories.

• Customer relationship strength and business development.

• Forecast accuracy.

• Execution of Joint Business Plans.

• Shelf, display, and promotional compliance.

• Quality and timeliness of leadership reporting.

• Willingness to travel up to 50% to support customer meetings, market visits, and business reviews.

About Wise: Wise Foods Inc. is a leading producer of salty snacks with a long heritage. Founded in 1921, Wise is a brand of tradition and authenticity that consumers have come to know and trust over the last 100 years. Since our inception, our iconic brand has symbolized great tasting snacks for many generations of consumers including potato chips; cheese flavored baked and fried corn snacks, tortilla chips, pretzels, popcorn, corn chips, onion rings and other assorted snacks. We market our products under some of the most recognizable brand names in the salty snack industry, including Wise, Cheez Doodles, New York Deli, Bravos and Deep River. We also produce private label products for a number of retailers. Products are distributed using a direct-store-door delivery and merchandising system and sold in major grocery retailers, neighborhood markets and urban bodegas, as well as established retailers in the mass, convenience store, drug, food service and club channels. Wise Foods is fully owned by Arca Continental, the second largest Coca-Cola bottler in Latin America and one of the largest in the world. We invite you to explore growing your career with Wise! To search for other job opportunities, go to www.wisesnacks.com/careers

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