Sr. Marketing Strategist

Sr. Marketing Strategist City: New York Department: Marketing & Communications Recruiter: Marcus Gipson Apply for Job

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At Flix, we offer a dynamic work environment with competitive pay, strong growth opportunities, and a tech-driven approach to making travel more accessible, sustainable, and affordable. We're looking for a Sr. Marketing Strategist to support the execution and operational excellence of marketing initiatives across FlixBus and Greyhound in North America (US & Canada). Reporting to the Head of Marketing for North America, this role brings integrated marketing campaigns to life by coordinating cross-functional teams, managing marketing operations, overseeing brand governance, and ensuring consistent execution across all customer touchpoints. About the Role

• Plan and support the end-to-end execution of integrated marketing campaigns across FlixBus and Greyhound, maintaining the North America campaign calendar and delivering post-campaign performance recaps.
• Execute North American CRM initiatives in partnership with the Global CRM team, coordinating briefs, localization, market-specific messaging, and ongoing performance optimization.
• Own day-to-day management of Greyhound North America social media operations — including agency partnership, social listening, trend monitoring, and channel performance reporting.
• Prepare and distribute weekly marketing updates, maintain project trackers and documentation libraries, and coordinate marketing requests across departments to keep workflows on track.
• Review marketing materials for brand consistency, coordinate creative approval workflows, and manage creative requests and briefs with Global Creative teams.
• Serve as the key liaison between North America Marketing and Global Marketing teams, coordinating meetings, project updates, and cross-functional stakeholder communications.
• Support new route launches, partnership activations, and regional marketing initiatives, ensuring all deliverables remain aligned with business priorities and launch timelines.

About You

• Bachelor's degree in Marketing, Communications or a related field.
• Strong understanding of CRM, social media, and integrated campaign execution across multiple channels.
• Exceptional project management and organizational skills with the ability to manage multiple priorities simultaneously.
• Proven experience working with creative teams and agency partners to deliver high-quality marketing assets.
• Analytical mindset with experience building campaign reporting frameworks and translating data into actionable insights.
• Excellent written and verbal communication skills with the ability to influence and align cross-functional stakeholders.
• Highly collaborative, comfortable working across multiple business functions; familiarity with project management and marketing collaboration tools is a plus.
• Willingness to travel, up to 25% of time.

Salary range: $110,000 - $120,000 USD We recognize that everyone carries a unique set of valuable skills and experiences. If you think you could have an impact even though you don't meet 100% of the requirements, we still encourage you to apply. We want to hear from you! What We Offer

• Comprehensive Wellness Coverage – Competitive Medical, Vision, and Dental plans, including multiple FSAs (Health and Dependent Care).
• 401(k) Matching – 401(k) plan with up to 4% company matching contributions.
• Flexible Time Off – Take time off when you need it, as you need it, subject to business needs and manager approval.
• Paid Parental Leave – 8 weeks of fully paid leave to support new parents and growing families.
• Company Paid Life Insurance – Basic company-paid life insurance equal to your annual salary.
• Lifestyle Spending Account – Receive up to $600 per year for eligible lifestyle-related services.
• Tuition Support – Up to $5,250 per year reimbursed for your continued education and development after 12 months of continuous service.
• 24/7 Employee Assistance Program – Free, confidential support for mental health, legal, financial, and family issues, including up to 5 free counseling sessions per year.
• Work from (M)Anywhere – Depending on your role, work from another location for up to 60 days per year.

To view more local benefits specific to each office location, please check out this link: Locations - Flix Career Why Join Flix? At Flix, you’ll find teams that rally together to overcome challenges and spark creativity. We believe in ownership culture - giving you the freedom to take initiative, make an impact, and shape your own career path. As we continue to expand across the globe, you can make a real difference in how we work. If you’re ready to grow and lead your journey, Flix is the place for you!