Manager, Patient Services Promotions

General Description:

This individual is responsible for the development, implementation, and execution of tactics related to myBeOne Support, program education, awareness and promotions to support the continued growth of BRUKINSA® (zanubrutinib), BEQALZI (sonrotoclax), TEVIMBRA (tislelizumab) and upcoming new indications and new molecular entity launches. The position requires strong leadership, communication, and cross-functional collaboration skills.

Essential Functions of the job:

Patient Services Execution

• Drive program awareness and understanding for internal and external audiences

• Support development and execution of patient support programs and initiatives to optimize patient access

• Strengthen integration across patients and healthcare providers to enhance overall patient experience

• Translate field insights and customer needs into a value proposition that refines patient services materials and messaging

Promotional Material Development

• Lead development and execution of patient services materials in alignment with approved labeling and compliance standards.

• Manage end-to-end promotional material lifecycle, including distribution coordination, inventory management, and field communications.

• Support development of personal and non-personal marketing programs, including patient-focused campaigns.

• Coordinate promotional review submissions (PRC) to ensure regulatory, legal, and compliance alignment.

Cross-Functional Collaboration

• Collaborate with Market Access, Marketing, Sales, Medical Affairs, HEOR, Legal, Compliance, Advocacy and Commercial Operations teams to ensure aligned execution.

• Act as a liaison to agencies, vendors, and third-party partners to support delivery of initiatives.

• Lead cross-functional project execution and ensure alignment to timelines and business objectives

Insights, Analytics & Performance Tracking

• Partner with business analytics to monitor performance of patient services and promotional initiatives.

• Assess effectiveness of campaigns and programs and identify opportunities for optimization

• Leverage data to inform strategy and improve engagement outcomes

• Align with Marketing teams on product-specific and portfolio goals and KPIs for key initiatives/resources

Education Required:

• Bachelor’s degree in marketing or related fields

Qualifications:

• Bachelor’s degree in marketing or related fields with 5+ years of relevant experience in biotech/pharmaceutical and/or healthcare industry

• Experience in one or more areas:

• Patient services / patient support

• Market access / reimbursement

• Marketing / promotional strategy

• Digital / Non personal promotion

• Product launch experience preferred

• Oncology or specialty therapeutics experience strongly preferred

Supervisory Responsibilities:

• This position will not be responsible for management of direct reports. However, it will require significant agency management, and cross-functional team leadership.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.