Temporary Employment Services (TES) - Temporary Part-Time Google Ads Specialist – Graduate Student Recruitment

Pittsburgh, PA

Part time

2025278

Are you searching for an outstanding opportunity to gain hands-on experience and develop new skills at a world-class research university? At Carnegie Mellon University, our Temporary Employment Services (TES) acts as a trusted resource for departments across the campus, providing you with the chance to showcase your expertise in a collaborative and professional environment! We take pride in offering full-time temporary positions that provide:

• Valuable on-the-job training and applied experience in financial and administrative operations.

• Comprehensive benefits packages that support your well-being.

• A clear pathway for long-term career growth within our community.

We are seeking an experienced Part-Time Google Ads / Digital Marketing Specialist to help design, launch, and optimize paid Google advertising campaigns aimed at increasing applications to our master's degree programs in Civil & Environmental Engineering at Carnegie Mellon University.

Core Responsibilities:

• Develop and manage targeted Google Search advertising campaigns to attract prospective master's students.

• Conduct keyword research and identify high-intent audiences interested in graduate engineering education.

• Write compelling ad copy and recommend improvements to landing pages to increase conversions.

• Monitor campaign performance, optimize spending, and improve conversion rates.

• Implement conversion tracking using Google Ads and Google Analytics (GA4).

• Provide regular performance reports focused on qualified leads, application starts, and completed applications.

Qualifications:

• Bachelor’s degree required; a combination of education and relevant experience from which comparable knowledge is demonstrated may be considered.

• Demonstrated experience managing successful Google Ads campaigns, preferably in higher education or graduate student recruitment.

• Strong knowledge of Google Ads, Google Analytics, keyword targeting, and conversion optimization.

• Ability to work independently, manage advertising budgets, and demonstrate measurable results.

• Google Ads certification preferred.

Requirement:

Successful completion of a background check.

Additional information:

Sponsorship: Applicants for this position must be currently legally authorized to work for CMU in the United States. CMU will not sponsor or take over the sponsorship of an employment visa for this opportunity. Carnegie Mellon is not a qualifying employer for the STEM OPT benefit: only the 12-month OPT may be used to work at Carnegie Mellon.

Joining the CMU team opens the door to an array of exceptional benefits.

Benefits eligible (https://www.cmu.edu/hr/benefits/eligibility/index.html) employees enjoy a wide array of benefits including comprehensive medical, prescription, dental, and vision insurance (https://www.cmu.edu/hr/benefits/health-welfare/index.html) as well as a generous retirement savings program (https://www.cmu.edu/hr/benefits/retirement-savings/index.html) with employer contributions. Unlock your potential with tuition benefits (https://www.cmu.edu/hr/benefits/tuition/index.html) , take well-deserved breaks with ample paid time off (https://www.cmu.edu/hr/benefits/time-away/pto.html) and observed holidays (https://www.cmu.edu/hr/benefits/time-away/holidays.html) , and rest easy with life and accidental death and disability insurance.

Additional perks include a free Pittsburgh Regional Transit bus pass, access to our Family Concierge Team (https://www.cmu.edu/hr/work-life/support/family-child-care-resources/index.html) to help navigate childcare needs, fitness center access (https://athletics.cmu.edu/recreation/facilities) , and much more!

For a comprehensive overview of the benefits available, explore our Benefits page (https://www.cmu.edu/hr/benefits/index.html) .

At Carnegie Mellon, we value the whole package when extending offers of employment. Beyond credentials, we evaluate the role and responsibilities, your valuable work experience, and the knowledge gained through education and training. We appreciate your unique skills and the perspective you bring. Your journey with us is about more than just a job; it’s about finding the perfect fit for your professional growth and personal aspirations.

Are you interested in an exciting opportunity with an exceptional organization?! Apply today!

Location

Pittsburgh, PA

Job Function

TES

Position Type

Staff – Regular

Full Time/Part time

Part time

Pay Basis

Hourly

More Information:

• Please visit “Why Carnegie Mellon (http://www.cmu.edu/jobs/why-cmu/index.html) ” to learn more about becoming part of an institution inspiring innovations that change the world.

• Click here (https://www.cmu.edu/jobs/benefits-at-a-glance/) to view a listing of employee benefits

• Carnegie Mellon University is an Equal Opportunity Employer/Disability/Veteran .

• Statement of Assurance (https://www.cmu.edu/policies/administrative-and-governance/statement-of-assurance.html)

Interested in a career with Carnegie Mellon University but not finding anything that currently aligns with your interests, background, or experience? Learn how to sign up for Job Alerts (https://www.cmu.edu/jobs/external-applicants.html#job-alerts) through your candidate profile.

If your heart is in your work, come work with us. Carnegie Mellon University isn’t just one of the world’s most renowned educational institutions – it’s also a hotspot for some of the most talented doers, dreamers, and difference-makers on the planet. When you join our staff, you’ll become an important part of our mission to create a healthier, safer, and more just life for all. No matter what your role or location, you’ll connect and collaborate with dedicated, passionate colleagues – and you’ll have the satisfaction of delivering work that truly matters.

We cultivate a vibrant, welcoming environment where everyone is valued and encouraged to contribute and achieve. In addition to competitive benefits and a robust support network, you’ll have access to many tools and resources to sharpen your abilities and professional skills, as well as opportunities to engage and share perspectives with a dynamic and inspiring community of uniquely talented staff, faculty, students, and alumni.

The future is awaiting your expertise and intellect. Come join the architects of what’s next. Apply now.

Learn more about Student Employment (https://www.cmu.edu/sfs/student-employment/index.html) .

Please see Faculty Careers. (https://www.cmu.edu/faculty-office/faculty-recruitment/faculty-careers.html)

For technical assistance, email HR Services ([email protected]) or call 412-268-4600.

We are committed to providing an accessible experience throughout our recruitment process. If you need assistance or a reasonable accommodation at any stage of the application, interview, or hiring process, please contact Equal Opportunity Services by email at [email protected] or by phone at 412-268-5072.

Prospective Employee Disclosures (https://www.cmu.edu/jobs/disclosures/index.html)