Brand Designer, AIEnabled

Our client, the Global Design Operations team of a leading CPG company, is looking for a highly skilled Brand Designer, AI-Enabled to join their team on a freelance basis starting ASAP. This is a long-term opportunity with strong potential for extension and/or full-time conversion, beginning with an initial 8-week contract. This role requires you to be onsite 2-3 days per week in the Hudson Square (NYC) office, with the remaining days remote.The initial duration of the role is about 6-8 weeks, working with the Global Design Operations team to develop an "AI Jam" workshop for the design teams and will extend from there for the right person.In this role, the Brand Designer with AI will deliver real creative work using AI-enabled tools and workflows, from concepting and exploration through production and final execution. This role blends creative excellence with emerging technology fluency. You will be responsible for expanding what's creatively possible by integrating generative AI into everyday design practice, accelerating ideation, increasing creative range, and enabling new forms of visual expression across well-known banner brands. You will operate as a model practitioner: showing what great AI-augmented creative looks like through shipped work, not demos.Responsibilities for the Brand Designer with AI tools include: * Deliver high-quality creative work across campaigns, packaging, content, and innovation projects. * Translate briefs into compelling visual systems, layouts, concept boards, and production-ready assets. * Use generative AI tools to accelerate ideation, exploration, iteration, and versioning. * Develop brand-safe prompting practices and reference workflows aligned to company standards. * Establish quality benchmarks for AI-assisted creative output. * Rapidly generate and evaluate creative territories, styles, and visual directions. * Expand the creative option space early in projects to improve decision quality. * Produce multiple creative directions faster than traditional pipelines allow. * Work directly with Marketing, Brand, Legal, and Production teams to align on AI-enabled creative outputs. * Incorporate feedback into refined, production-ready deliverables. * Develop training materials and share working methods, prompt strategies, and creative workflows with adjacent teams. * Coach peers through real project work, building confidence and adoption organically. * Contribute examples and playbooks drawn from shipped creative work.First and foremost, you are a designer with strong taste, creative judgment, and execution excellence. Additional requirements for the Brand Designer with AI include: * 5+ years in graphic design with deep experience in brand design. * Strong portfolio of executed creative work (packaging, brand toolkits, content, branding). * Excellent communication skills with the desire and experience to implement and train on emerging AI processes and technologies. * Strong EQ and executive presence. * Active hands-on experience using AI tools in creative workflows (image, video, text). * Deep proficiency in design tools (Adobe CC, Figma). * Experience working in brand-driven, production-heavy environments. * You love making things work fast and improving them continuously. * You're fluent in creative workflows and can speak both design and technical. * You enjoy teaching, coaching, and unblocking teams in real time. * You're pragmatic about AI: quality, safety, and reliability matter.Nice-to-Have: * Scripting or light engineering (Python/JS), API integrations, automation tooling (Zapier/Make, internal systems). * Familiarity with evaluation/QA approaches for generative outputs (rubrics, sampling, guardrails).In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborat