Marketing Assistant

Summary

About the position: This position will be assigned to the Marketing Office on Langley AFB, VA. This is a Full Time position guaranteed 35 hours per week but can be scheduled for up to 40 hours per week. The primary function of the position is to assist the marketing specialist in the development of marketing and advertising programs for the Services Squadron. This position is required to work some evenings and weekends to cover and assist with events.

Duties

Assists in developing and implementing marketing programs for the Services Squadron. Under the direction of the Marketing Specialist, assists in determining marketing techniques and strategies to increase efficiency, enhance participation and increase financial income to Services activities. Assists in conducting qualitative and quantitative market research. Using standard industry practice, computer software and/or instruments specifically developed for use within Services, adapts or modifies research techniques for local purposes. Administers surveys, collects data, tabulates responses, and assists the Marketing Specialist in analyzing results. Keeps the Marketing Specialist informed of consumer trends and their application to the activities. Makes recommendations to the Marketing Specialist on program modifications and enhancements. Assists in developing training programs for Services employees in areas related to marketing such as the marketing process, advertising strategies, customer relations and media techniques. Attends major Services Squadron events and provides constructive marketing feedback to the activity manager. Assists in conducting advertising campaigns. Obtains information on upcoming events, special programs and offers for activity managers. Assists the Marketing Specialist in developing communication strategies to determine the most effective and efficient method of reaching the target market. Makes recommendations to activity managers on the design of effective advertising vehicles and appropriate media mix. Assists in planning marketing campaigns designed to enhance participation in Services activities by considering the characteristics of the target audience and the media mix necessary to reach them. Assists in conducting media relations with on- and off-base media in concert with the Public Affairs Office. Provides or arranges for photographic support for Services functions. Prepares and presents briefings to base functions such as newcomers' orientation and Commander's call. Operates a government vehicle in the performance of daily duties. If interested in applying for this position you may preview the online application: https://apply.usastaffing.gov/ViewQuestionnaire/13084946 Qualifications

Who May Apply: Open to everyone. Applicants will be categorized by preference(s) and/or priority consideration eligibilities. An applicant's eligibility will be determined based on eligibility claimed in the questionnaire and proof of eligibility MUST be provided with application by the closing date, 10/19/2026 Business Based Action, Military Spouse Preference, Outside Applicant Veteran, Spouse/Widow/Parent of Veteran, and Transition Hiring Preference In order to qualify, you must meet the experience requirements described below. Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community; student; social). You will receive credit for all qualifying experience, including volunteer experience. Your resume must clearly describe your relevant experience; if the position allows for qualifying based on education, your transcripts will be required as part of your application. Qualifying Experience: Experience which provides a general knowledge of marketing/advertising principles and practices. Experience must demonstrate the ability to perform research, select, arrange and compose material and maintain well-organized files. In addition, must have specialized experience which demonstrates the ability to design and layout advertising copy and artwork using desk top publishing software, word processing and other software. Experience developing, conducting and analyzing market research information. Ability to read, write and speak English. Must possess skill in dealing with customers and public. Must possess a valid driver's license.

Education

Some federal jobs allow you to substitute your education for the required experience in order to qualify. This position does not allow for education substitution. How You Will Be Evaluated

Your resume and supporting document will be evaluated against the qualifications of the position. Once the announcement has closed, a review of your application package (resume, supporting documents, and responses to the questionnaire) will be used to determine whether you meet the qualification requirements listed on this announcement. If you are minimally qualified, your resume and supporting documentation will be compared against your responses to the assessment questionnaire to determine your level of experience. If, after reviewing your resume and/or supporting documentation, a determination has been made that you have inflated your responses to meet the position's qualifications and/or experience, you may lose consideration for this position. Please follow all instructions carefully when applying, errors or omissions may affect your eligibility. You should list any relevant performance appraisals and incentive awards in your resume as that information may be taken into consideration during the selection process. If selected, you may be required to provide supporting documentation. To better expedite the hiring process, we recommend including full contact information (name, address, phone number, email, etc.,) for professional and personal references on your resume. Other Information

Individual must fully meet qualification/eligibility/background requirements for this position. U.S. Citizens and Non-U.S. Nationals who have resided in the U.S. Territory for three (3) or more consecutive years immediately preceding the start of Federal affiliation or a signed memorandum indicating the installation's decision on the 3-year residency requirement.. Male applicants born after December 31, 1959 must be registered for Selective Service. Direct deposit is required. Satisfactorily complete an employment verification (E-Verify) check. A probationary period may be required. Pre-employment requirements must be satisfactorily met prior to Entrance on Duty (EOD). Payment of Permanent Change of Station (PCS) costs is not authorized, based on a determination that a PCS move is not in the Government's interest. Multiple positions may be filled from this job opportunity announcement. And additional selections may also be made from this job opportunity announcement. Selection(s) are subject to restrictions resulting from hiring preferences and priority consideration eligible. This is a Nonappropriated Fund (NAF) position carrying out Morale, Welfare and Recreation (MWR) activities for the Air Force and Space Force. Applicants must be able to provide a REAL ID or present a combination of source identity documents authorized to facilitate access to the installation. Please contact the servicing HR Office with any questions.