Marketing Analyst

Ancestry.com Operations Inc. seeks Marketing Analyst in Draper, UT Job Duties: Support the development of forecasting, segmentation, and personalization models to drive marketing strategy. Perform exploratory data analysis to surface opportunities for improving conversion, engagement, and retention. Assist in the execution and analysis of A/B tests to evaluate campaigns and offer effectiveness. Build and maintain dashboards and reporting tools that help track funnel/campaign/model performance. Collaborate with stakeholders to answer key business questions and marketing strategies. Build and evolve marketing metrics and experimentation frameworks. Telecommuting may be permitted. Minimum Requirements: Bachelor's degree, or foreign equivalent, in Data Science, Computer Science, Information Science, or a closely related field plus 2 years of progressively responsible experience in the job offered or a related occupation. Special Skill Requirements: 1. Python (1 year) 2. SQL (1 year) 3. A/B testing (1 year) 4. Causal inference (1 year) 5. Marketing fundamentals (1 year) 6. Machine Learning (1 year) 7. Data Visualization (1 year) EOE, including disability/vets. Must be legally authorized to work in the U.S. without sponsorship. To apply, please send your resume specifying Req.# L25-174344 by email to [email protected]