
Communications Manager, Texas McCombs
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Job overview
The Communications Manager supports leadership communications at Texas McCombs by researching, reporting, and producing written and visual content for school leaders and faculty. The role provides event and crisis communications support, coordinates with internal teams on campaigns and media relations, and tracks audience metrics to inform recommendations. It also maintains the school’s media assets and adapts storytelling across digital channels.
Skills & qualifications
Skills
Full job description
Leadership Communication Support and ExecutionResearch, report, produce, and draft high-quality written and visual content that translates complex business content into accessible narratives. This may include news stories, academic research articles, web content, social media content, speeches, talking points, school-wide emails, presentations, video scripts, and op-eds for school leadership and research faculty.Provide in-person messaging and support to school leadership at signature events, initiatives, and speaking engagements, occasionally during evenings and weekends. Capture visual assets and video content for timely social media postings during or directly after, events.Partner with the Schools Development and External Relations team, Career Management and Corporate Relations team, academic departments and program offices as needed on external-facing events and programs.Collaborate with Marketing and Communications team members on producing special video, digital, and print projects. Organize and maintain the McCombs photo and video library/collateral, ensuring assets are properly archived, tagged, and accessible for cross-channel campaigns.Partner with the Deans Office and the Marketing and Communications teams to ensure seamless amplification of leadership messages across social media, web, and media relations channels. Actively incorporate the Brand Voice of the school by maintaining rigorous editorial standards and practices across all media.Tailor storytelling for specific social media platforms to maximize engagement and reach. Apply UX/UI principles to digital content to ensure high accessibility, clarity, and a seamless reader experience. Track and analyze the impact of leadership communications by reviewing audience metrics. Provide regular reports, insights, and recommendations to leadership to increase the effectiveness of communications.Issues and Crisis Management SupportSupport the leadership team with crisis communications, respond to media requests, and facilitate campus interviews.Assist with leadership communications, including specialized speechwriting for school executives.Manage monitoring platforms to track brand sentiment and provide regularly scheduled reports on sensitive issues.Special Projects and Media RelationsCollaborate on multifaceted communications projects and campaigns that support school-wide priorities, such as major gift announcements, new program launches, and strategic initiatives.Partner with faculty members and liaise with media to ensure the schools research contributions and faculty expertise receive impactfulrecognition in local, state, national, and international media publications.
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