Goodwill of the Finger Lakes logo

Assistant Team Leader

Goodwill of the Finger Lakes

Geneva, NYFull-timeSeen todaySeen in employer's feed today

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At a glance

Compensation
No compensation found
Location
Geneva, NY
Schedule
Full-time
Work Authorization
Not specified

Olive lists jobs from US employers, including remote roles you can work from the United States.

Job overview

The Assistant Store Manager partners with the Store Manager to lead daily store and donation center operations, develop team members, and support customer satisfaction and business performance. The role helps achieve sales, donation, productivity, and mission goals through operational execution, people leadership, and continuous improvement. It also represents Goodwill in the community and acts as Store Manager when needed.

Skills & qualifications

RequiredNice to have

Skills

Team LeadershipCoachingEmployee DevelopmentRetail OperationsCustomer ServiceReading ComprehensionReport WritingCommunicationFollowing InstructionsBasic MathCash HandlingWorkforce PlanningMerchandisingLoss PreventionKPI Analysis

Qualifications

High School Diploma or EquivalentAssociate or Bachelor's Degree3+ Years Retail Leadership ExperienceTeam Leadership ExperienceOpen Flexible AvailabilityEvening Weekend Holiday Availability

Full job description

Full Time - Reg 37.50 hours

419 Geneva - 381 Hamilton St, Geneva, NY, US

Salary: $23.50 Annually

The Assistant Store Manager (ASM) is a critical leader within the store, serving as the trusted partner and right hand to the Store Manager in driving operational excellence, team engagement, customer satisfaction, and business performance. The ASM helps bring the store's vision to life by leading day-to-day operations, coaching and developing team members, ensuring accountability, and supporting the achievement of sales, donation, productivity, and mission-driven goals.

As a developing business leader, the ASM acts with an ownership mindset, helping to ensure the store operates efficiently, safely, and profitably while delivering an exceptional experience for customers, donors, employees, and community stakeholders. The ASM leads by example, builds leadership capability throughout the team, and serves as a role model for Goodwill's culture and values.

Through strong execution, collaboration, and people leadership, the Assistant Store Manager supports the long-term success of the store by strengthening processes, developing talent, driving continuous improvement, and creating an environment where individuals and teams can thrive.

Values Alignment (BLUE) - The Assistant Store Manager is expected to model and integrate Goodwill's BLUE Values into every aspect of leadership and daily operations:

Be Trustworthy - Demonstrate integrity, accountability, reliability, and sound judgment while earning the trust of team members, customers, donors, and partners.

Live a Culture of Belonging - Foster a welcoming and respectful environment where every individual feels valued, supported, and empowered to contribute.

Unleash Potential - Coach, develop, and inspire team members to grow their skills, maximize performance, and achieve personal and professional success.

Embrace Collaboration - Build strong partnerships across the store, district, and organization to solve problems, share best practices, and achieve collective results.

By living these values every day, the Assistant Store Manager helps create a high-performing, mission-driven culture that advances Goodwill's impact, strengthens employee engagement, and supports exceptional operational and financial outcomes.

ESSENTIAL DUTIES & RESPONSIBILITIES People (30%)

The Assistant Store Manager serves as a leader, coach, and culture champion, ensuring team members are engaged, developed, and aligned with Goodwill's mission and BLUE Values.

Key Responsibilities

  • Recruit, onboard, train, coach, and develop team members.

  • Conduct performance conversations and support corrective action processes.

  • Build bench strength and succession plans for Team Leaders and high-potential employees.

  • Foster employee engagement and retention.

  • Promote a culture of belonging, accountability, and collaboration.

  • Support scheduling and workforce planning.

  • Resolve customer, donor, and employee concerns.

Desired Outcomes

  • Reduced turnover

  • Strong employee engagement

  • Internal promotions and talent development

  • Excellent customer and donor experience

Process (40%)

The Assistant Store Manager supports operational excellence by ensuring efficient daily execution of production, retail, and donation center activities.

Key Responsibilities

  • Oversee daily store and donation center operations.

  • Maintain merchandising and visual presentation standards.

  • Monitor workflow and productivity.

  • Ensure policy, safety, cash handling, and loss prevention compliance.

  • Conduct facility walkthroughs and operational audits.

  • Coordinate opening, closing, and manager-on-duty responsibilities.

  • Support inventory flow and production scheduling.

Desired Outcomes

  • Strong compliance results

  • Safe work environment (SPEED)

  • Efficient operations

  • Exceptional store appearance and presentation

Performance - (25%)

The Assistant Store Manager drives financial and operational performance by partnering with the Store Manager to achieve key business objectives.

Community and Mission Impact – 5%

  • Serve as a visible ambassador for Goodwill's mission within the Henrietta community.

  • Build strong relationships with customers, donors, community partners, and organizational stakeholders.

  • Promote mission services through donor engagement and community outreach.

  • Support workforce development, employee advancement, and Goodwill's strategic priorities.

Key Responsibilities

  • Monitor daily sales, production, and donation metrics.

  • Drive achievement of revenue and EBITDA goals.

  • Manage payroll expenses and labor productivity.

  • Analyze KPIs and identify opportunities for improvement.

  • Support execution of strategic retail initiatives.

  • Act as Store Manager in the absence of the Store Manager.

Desired Outcomes

  • Achievement of budget goals

  • Sales growth

  • Donation growth

  • Productivity improvement

  • Store performance excellence

EDUCATION AND/OR EXPERIENCE:

  • High school diploma or equivalent required; associate or bachelor’s degree preferred.

  • Three to five years of progressive retail leadership experience required

  • Experience leading teams in a high-volume retail, production, customer service, hospitality, or similar environment.

  • Demonstrated experience supervising, coaching, and developing employees.

LANGUAGE SKILLS:

  • Ability to read and understand documents such as receipts, timecards, production reports, safety information, procedures, and policy manuals.

  • Ability to complete routine reports, production documentation, and other required records accurately.

  • Ability to communicate clearly and effectively with customers, donors, team members, supervisors, and other employees.

  • Ability to understand and follow verbal and written instructions.

MATHEMATICAL SKILLS:

General math skills required, including the ability to accurately handle basic calculations related to cash transactions, pricing, and other assigned store responsibilities.

AVAILABILITY:

Must have open and flexible availability based on store needs and be willing to work evenings, weekends, and holidays.

WORK ENVIRONMENT:

While performing the duties of this position, the employee will work in a variety of store environments based on assigned responsibilities.

The employee will regularly work in retail sales areas and donation processing areas. The donation and production areas may have a warehouse-like environment with moderate noise levels and frequent movement of merchandise, carts, totes, and equipment.

At times, the employee may be exposed to outdoor weather conditions while receiving donations, assisting donors, loading or unloading merchandise, or performing other

assigned duties.

The employee is expected to follow all established safety procedures and maintain a clean, organized, and safe work environment throughout all areas of the store.

PHYSICAL DEMANDS:

Physical Demands- Assistant Store Manager

Frequency

Never

Almost Never

Occasionally

Frequently

Always

Sitting

X

Standing

X

Walking

X

Bending over

X

Crawling

X

Reaching Overhead

X

Crouching

X

Kneeling

X

Balancing

X

Lifting and Carrying

10 lbs. or less

X

11 to 25 lbs.

X

26 to 50 lbs.

X

51 to 75 lbs.

X

76 to 100 lbs.

X

over 100 lbs.

X

Push/ Pull Max Force

0 to 20 lbs.

X

21 to 39 lbs.

X

40 to 59 lbs.

X

60 to 100 lbs.

X

Goodwill of the Finger Lakes is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.

How this job compares

Set against the 3,099 open Retail Management jobs on Olive Jobs, counted October 29, 2026.

Pay
  • This postingNot listed
  • New York median$60–70K/yr93 salary ranges
  • New York median$19–25/hr77 hourly ranges
Openings
Olive Jobs lists 182 open Retail Management jobs in New York and 3,099 across the US. Under 1% of them nationwide are listed as remote or flexible.
Hiring the most in New York
Experience
This posting asks for at least 3 years of experience; Retail Management postings that state a minimum ask for 1 year at the median (1,603 postings).
Education
221 of the 3,099 open Retail Management jobs (7%) ask for a bachelor's degree or higher.

Counted across the open, public US postings on Olive Jobs on October 29, 2026. Pay medians are the middle values of the low ends and of the high ends of postings that list both ends of a range in the same cadence (a yearly salary or an hourly rate); a range's midpoint is halfway between its ends. Pay and experience figures resting on fewer than 20 postings are left out.

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