Marketing Manager North America

Marketing Manager North America Supervise the activities of the marketing team of four in gathering data regarding both web and trade show leads, follow up prospects, and emailing and updating websites. Responsible for HubSpot implementation (followed by ATEQ Group) to centralize all marketing activities into one platform and lead generation data. Oversee transfer of all contact and accounts from DATATEQ, price book created for VIC quoting, lead and opportunities follow-up. Organize approximately 15 trade shows and events in every 2-year period including development of new booth structure and client experience. Manage integration of VIC into marketing activities including recreating the website and brochures. Active participation in the deployment of the new ERP/XRM system presentation Manage EOS meetings, tasks, rocks and improvements, while in constant communication with the different offices. Be accountable for the success of the VIC product line sales, being the first shield to all Helium/Hydrogen activities. Accountable for Demo management to enhance the productivity of the Sales team. Improve the Sales/Service processes through automation and new technology. Develop customer friendly interface (Cloud/ERP) for following up due to calibration and maintenance. Provide Sales marketing material updates and accessibility through MS 365. Organize coordination of training monthly and weekly if possible, acting as facilitator for the EOS West/Northeast meetings and follow-ups. Coordination of EOS processes and follow-up with the US West Coast and Northeast teams. Aid with the rocks, ensuring they are relevant, gathering all requirements related to Sales/Marketing. Ensure better communication ahead of trade shows, i.e. emailing/social media posts and duties and be responsible for appointment scheduling both ahead of and during trade shows by reaching out to the prospect, customer, and/or exhibitor to set up appointments at our booth. Host Assembly Show event at our booth, with drinks and food, followed by a presentation as well as host "Engineering Day" in all ATEQ/VIC offices (1 in each and 2 in Michigan). Management of demonstration instruments for ATEQ Corporation currently, and in the future ATEQ Aviation's division. Supervision of IT equipment and assets for both ATEQ Corporation and ATEQ's Aviation division. Requires: Master's degree in Marketing Management plus 18 months' experience that must have been in progressive marketing roles that included cross-functional team leadership. Respond to: Lizette Diaz, People & Culture Leader, ATEQ Corporation, 35980 Industrial Road, Livonia, MI 48150.