Lippincott Senior Consultant, Brand Strategy

Strategy Practice Intro At Lippincott, the Strategy team takes on the problems that have no clear answer but need one-the launches, pivots, and reinventions that demand original ideas and proven expertise. Our work spans three disciplines: brand strategy, marketing and customer strategy, and naming. Together with Design and Experience colleagues across the firm, we help clients navigate their biggest challenges, from rising above competitive noise, to uncovering new frontiers for growth, to crafting the signature moments that make a brand unmistakable. You'll advise leaders across markets and industries, bringing rigorous creativity and dynamic energy to every opportunity-the same spirit that's helped Lippincott shape icons, disruptors, and category-creators since 1943. Role Overview As a Senior Consultant, you turn evidence into ideas. You'll deeply understand a client's unique situation and ambition-gathering and synthesizing research, business context, and competitive dynamics-and translate that insight into the early thinking that shapes your team's recommendations. You'll contribute directly to both the strategic content and the delivery of the work, bringing rigorous creativity to every step and partnering closely with designers and senior strategists to shape thoughtful solutions across brand positioning, architecture, marketing, customer experience, and more. It's a chance to learn the craft of brand-building from some of the best in the field, with direct exposure to senior leaders and a real voice in the room. What You'll Do Gather, organize, and synthesize research on client strategy, industry dynamics, and customer insight to surface what matters Conduct in-depth interviews with client stakeholders and leadership Support analysis of quantitative and qualitative research, from discrete choice modeling to focus groups Translate findings into compelling content, narratives, and points of view Collaborate with consultants and designers to pressure-test ideas and sharpen thinking Contribute to the storyline and development of client presentations Apply Lippincott frameworks and methodologies to new and unfamiliar problems Support new business efforts by helping shape proposal content What Makes You a Great Candidate At least 3 years of experience in strategy consulting, corporate or brand strategy, brand management, or innovation A bachelor's degree in a relevant field Strong creative and analytical instincts, with the ability to connect new problems to past experience Excellent presentation, writing, and interpersonal skills - comfortable communicating at every level, internally and with clients A rigorous, methodical approach paired with the flexibility to adapt it A collaborative mindset and a genuine appetite for feedback and growth Openness to travel as needed A desire to build and learn side-by-side with your teams. About Lippincott Lippincott is a global brand, marketing, and experience consultancy. Since 1943, we've helped ambitious leaders find the beautiful answers hiding inside their toughest challenges, turning them into brands and ideas that live in the real world and create lasting business value. As part of Oliver Wyman, we bring high-caliber industry, risk, and operational insight to every engagement, pairing a management consultancy's strategic rigor with a proven legacy of creativity that works. Who We Are, Together We promote a culture of collaboration and performance through our three core values: Demanding better. Our pioneering spirit compels us to reach higher - we expect more of ourselves and each other. We also recognize the above-and-beyond dedication of our colleagues, demonstrating gratitude and offering support in our everyday actions. Wide open. Unique perspectives, diverse personal experiences, and untapped ideas fuel our craft. We celebrate debate, discussion, disagreement, and feedback, opening ourselves to new ways of thinking and doing. Yes, and! We champion one another and embrace op