Senior Director, Commercial Insights & Planning

This role serves as the lead strategic business partner to the Global Energy leadership team at TCCC. This is a high-impact role requiring strong strategic, commercial and financial acumen, governance discipline, and the ability to draw actionable insights from complex data and market dynamics. Beyond numbers, success requires exceptional relationship-building skills and the ability to influence across a networked global organization.

Function Related Activities / Key Responsibilities:

• Leverage strong business acumen to assess performance trends, consumer dynamics, market conditions, and competitive activity, translating insights into growth opportunities, risk mitigation strategies, and recommendations that enhance Energy Drinks’ business performance and capture opportunities for the system

• Serve as a trusted strategic partner to the Global Energy leadership team, providing strategic, commercial and financial guidance and thought leadership to drive sustainable growth and long-term value creation.

• Deliver advanced strategic, commercial and financial analysis along with strategic problem-solving by evaluating business scenarios and developing actionable recommendations that support informed decision-making.

• Influence senior cross-functional internal and external stakeholders, including Vice President and C-suite leaders, to drive strategic business outcomes.

• Orchestrate complex, high-stakes stakeholder engagement across Monster Energy Company leadership, TCCC senior leadership executives, Operating Units, bottling partners, and global finance teams; establish, establishing effective governance and engagement routines to align priorities and accelerate decisions.

• Lead cross-functional workstreams across spanning strategy, consumer and industry insights, marketing, customer and commercial teams, legal, data governance, and FP&A, translating & integrating diverse perspectives and market-level inputs into enterprise-wide recommendations and execution plans.

• Lead core financial planning processes, including Annual Business Plan (ABP) and Long-Range Planning (LRP) cycles, ensuring accurate, timely, and insightful reporting of business performance, forecasts, risks, and opportunities to senior leadership.

• Drive transformation through automation, advanced analytics, and AI-powered tools delivering quicker, sharper decision support for leadership.

Related Work Experience:

• 10+ years of demonstrated experience in strategic planning, commercial business operations, and financial planning & analysis (FP&A) to support growth initiatives and drive business performance.

• Strong organizational and planning abilities, teamwork, and interpersonal skills with the ability to communicate and engage effectively with cross functional partners and multiple levels of leadership.

• Demonstrated ability to influence stakeholders at senior levels including VP and C-suite roles and drive outcomes across cross-functional teams without direct authority.

• Demonstrated experience managing senior stakeholders and running governance routines across a complex global matrixed ecosystem, including business-unit and C-suite leaders, Operating Units, bottling partners, and external strategic partners.

• Proven ability to lead interdependent cross-functional workstreams across geographies—connecting finance, strategy, insights, marketing, customer and commercial teams, legal, and data governance—to resolve ambiguity and deliver shared business outcomes.

• Demonstrated resilience working in highly ambiguous environments, balancing strategic priorities with real-time business needs.

• Growth mindset with strong learning agility, adaptability, and continuous improvement orientation.

KEY KNOWLEDGE REQUIREMENTS

Mastery of (REQUIRED)

1. Strategic finance and commercial acumen focused on value creation

2. End- to- end business understanding of business strategy, commercial models, market dynamics, and financial value drivers

3. Advanced analytical capability to translate complex financial, consumer, market, and competitive data into actionable insights and compelling business narratives

4. Stakeholder leadership and influence across senior executives, global teams, Operating Units, bottling partners, and external partners—without reliance on direct authority

5. Executive-level written and verbal communication, with the ability to simplify complexity and land clear recommendations

6. Strong knowledge of the consumer-Consumer products value chain, including brand, customer, route-to-market, bottling, and system economics

Broad Expertise in (GOOD TO HAVE)

1. Understanding of TCCC financial planning, reporting, performance-management, and data systems

2. Global consumer goods or beverage-category experience, ideally in a complex, matrixed organization

3. Knowledge of the Coca-Cola system and operating model, including the roles of Corporate, Operating Units, bottling partners, and global functions

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.