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REMOTE EST - Associate Creative Director

Insight Global

Remote · USJobSeen 3 days agoSeen in employer's feed 3 days ago

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At a glance

Compensation
No compensation found
Location
Remote · US
Work Authorization
Not specified

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Job overview

Insight Global is seeking a remote EST Associate Creative Director for a software and gaming company. The role develops and executes creative marketing campaigns, translating strategic objectives into brand expression across channels. The director collaborates with development partners and presents creative strategies to stakeholders, while connecting gaming experiences with culturally relevant campaigns and trends in gaming, music, and entertainment.

Skills & qualifications

RequiredNice to have

Skills

Creative Campaign DevelopmentLive Service Game MarketingCommunicationPresentation SkillsStrategic ThinkingInnovationCross-Functional CollaborationBrand BuildingCultural InsightsCopywritingAdobe PhotoshopUnreal Engine

Qualifications

Top-Tier Agency ExperienceGaming Client Agency ExperienceCreative Campaign ExperienceCampaign Portfolio

Full job description

Job Description

A large software and gaming company is looking for a REMOTE EST Associate Creative Director to join a team that delivers the most innovative gaming experiences possible to players around the world. Whether through community outreach, world-class events, or partnership integrations, the Publishing and Marketing teams seek to surprise players with new experiences every time they drop in to play.

This person will live at the intersection of culture and entertainment, where creativity isn’t encouraged—it’s essential. As an Associate Creative Director, you’ll be responsible for helping develope execute bold, culture-shaping ideas that define how games show up in the world. You will translate strategic marketing objectives into inspiring creative campaigns, shaping the visual and narrative expression of the brand across multiple channels.

In this role, you will

  • Drive the development of compelling marketing campaigns from concept through execution, ensuring they align with the brand strategy and resonate with players globally
  • Develop and articulate a clear, compelling creative vision that aligns with the brand strategy, marketing objectives, and the evolving trends in gaming, music, and entertainment
  • Work closely with our development partners to connect the core promise of our experiences with player and culturally relevant campaigns
  • Drive the strategic integration of brand strategy into creative execution, ensuring that marketing campaigns not only capture attention but also contribute to long-term brand equity, player/fan loyalty, and business growth
  • Present creative strategies and concepts with confidence and expertise to partners, game developers, senior leadership and key stakeholders

Skills and Requirements

  • Agency-side experience at a top-tier creative agency of 72andSunny, AKQA or Mother caliber (Work on gaming clients at those shops is preferred).
  • Experience marketing live service games
  • Proven experience conceptualizing and launching world-class creative campaigns, ideally in gaming, entertainment, or Gen-Z culture-driven brands
  • Extensive experience in developing and launching successful creative marketing campaigns with a strong brand focus, particularly within the top entertainment, gaming, or related industries
  • A strong record of developing creative campaigns driving innovation and strategic thinking in both agency and in-house
  • Exceptional communication and presentation skills, with the ability to articulate complex creative and brand concepts to senior leadership
  • Strategic and innovative thinking, translating marketing objectives into compelling creative strategies that build brand equity and drive engagement
  • Demonstrated expertise in collaborating with cross-functional teams - ability to unify everyone around a common creative goal
  • A deep understanding of brand building principles and the ability to leverage cultural insights to create resonant campaigns
  • A portfolio showcasing strategically driven, creatively brilliant, and culturally impactful marketing campaigns with measurable results
  • Strong copywriting background, with a track record of writing taglines and campaign lines that resonate with players
  • Proficiency in Adobe Photoshop, with the ability to mock up concepts and give clear visual direction to designers
  • Understanding of Unreal Engine

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to [email protected].

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