Director II Marketing Operations & Technology (Hybrid)

Director II Marketing Operations & Technology (Hybrid)

Chicago, IL

The American Medical Association (AMA) is the nation's largest professional Association of physicians and a non-profit organization. We are a unifying voice and powerful ally for America's physicians, the patients they care for, and the promise of a healthier nation. To be part of the AMA is to be part of our Mission to promote the art and science of medicine and the betterment of public health.

At AMA, our mission to improve the health of the nation starts with our people. We foster an inclusive, people-first culture where every employee is empowered to perform at their best. Together, we advance meaningful change in health care and the communities we serve.

We encourage and support professional development for our employees, and we are dedicated to social responsibility. We invite you to learn more about us and we look forward to getting to know you.

We have an opportunity at our corporate offices in Chicago for a Director II Marketing Operations & Technology (Hybrid) on our Marketing and Member Experience team. This is a hybrid position reporting into our Chicago, IL office, requiring 3 days a week in the office.

As a Director II Marketing Operations & Technology, you will lead the MMX Marketing Operations & Technology team, providing strategic and operational leadership to enable marketing execution, technology adoption, and business performance. Accountable for operational performance and measurable business outcomes. Follow established enterprise review and approval processes for technologies and related standards, collaborating with IT, OGC, and Risk Management to ensure alignment with enterprise architecture, security, and data and AI strategy.

RESPONSIBILITIES:

Marketing Operations & Technology Leadership

• Lead the MMX Marketing Operations & Technology team, including Marketing Operations, Marketing Automation, Data Operations, and Process Excellence.

• Lead development and execution of the operational and technology roadmap to enable organizational growth, member engagement, and business objectives.

• Establish and oversee operational governance, standards, and accountability across campaign execution, audience management, and marketing technology platforms.

• Drive strategic alignment between Marketing, Analytics, IT, and business stakeholders to ensure business performance and delivery of marketing initiatives.

• Oversee resource planning, prioritization, capacity management, and operational performance across the team.

• Foster a culture of innovation, continuous improvement, accountability, and operational excellence.

Technology Enablement, Automation & Data Strategy

• Lead the marketing technology strategy in alignment with the enterprise technology governance and in partnership with IT, including Salesforce Marketing Cloud, Data Cloud, and personalization capabilities, as well as develop investment recommendations, ensuring technology platforms, integrations, and processes support business objectives and deliver measurable value.

• Identify and implement automation opportunities to reduce manual effort, improve organizational outcomes, and increase scalability.

• Lead the evaluation, evaluation, and business adoption of AI-enabled marketing capabilities, workflow automation, and emerging technologies to improve marketing effectiveness.

• Oversee audience architecture, segmentation strategy, data governance, and data quality standards in partnership with Analytics and IT.

• Evaluate and recommend technology enhancements that improve operational efficiency, campaign effectiveness, and member experience.

Process Optimization, Execution Excellence

• Establish and maintain scalable business processes, standard operating procedures, and documentation standards.

• Lead continuous improvement initiatives focused on reducing operational complexity, increasing efficiency, and improving service levels.

• Monitor operational KPIs and performance metrics to identify opportunities for optimization and improvement.

• Build strong cross-functional relationships and ensure effective communication across stakeholders and business partners.

• Lead organizational change management efforts associated with process improvements, technology implementations, and team transformation initiatives.

Staff Management

• Lead, mentor, and provide management oversight for staff.

• Responsible for setting objectives, evaluating employee performance, and fostering a collaborative team environment.

• Responsible for developing staff knowledge and skills to support career development.

May include other responsibilities as assigned

REQUIREMENTS:

• Bachelor's degree in Marketing, Business Administration, Information Systems, Communications, Analytics, or a related field required. Master's degree preferred.

• 10+ years of progressive experience in marketing operations, marketing technology, marketing automation, business operations, or related disciplines.

• 5+ years experience in people management required; able to attract and develop talent.

• Experience leading marketing operations, marketing automation, or business operations teams.

• Experience managing Salesforce Marketing Cloud or similar marketing technology platforms.

The American Medical Association is located at 330 N. Wabash Avenue, Chicago, IL 60611 and is convenient to all public transportation in Chicago.

This role is an exempt position, and the salary range for this position is $152,939-$206,519. This is the lowest to highest salary we believe we would pay for this role at the time of this posting. An employee’s pay within the salary range will be determined by a variety of factors including but not limited to business consideration and geographical location, as well as candidate qualifications, such as skills, education, and experience. Employees are also eligible to participate in an incentive plan. To learn more about the American Medical Association’s benefits offerings, please click here.

We are an equal opportunity employer, committed to diversity in our workforce. All qualified applicants will receive consideration for employment. As an EOE/AA employer, the American Medical Association will not discriminate in its employment practices due to an applicant’s race, color, religion, sex, age, national origin, sexual orientation, gender identity and veteran or disability status.

THE AMA IS COMMITTED TO IMPROVING THE HEALTH OF THE NATION