Strategic Alliances Manager - AdTech

About The Role In this role, you will be responsible for driving sourced revenue and cross-functional strategy with Hightouch’s AdTech partners. Your core focus will be building deep partnerships with demand-side platforms (DSPs) like The Trade Desk, StackAdapt, and Amazon Ads, select SSPs, and walled gardens. Your north star is simple: sourced revenue via the partner ecosystem. You’ll be tasked with developing strong executive and field-level relationships, activating partner sales teams, and running joint sales campaigns that generate referrals and accelerate pipeline for Hightouch. This role requires high levels of agency, hunger, and creativity to influence external stakeholders in our favor. You’ll report directly to the Head of Tech Partnerships and collaborate closely with our founders, executives, and go-to-market teams. This is an ideal role for someone who has already built and owned an AdTech partner sales motion at a high-growth SaaS company. What You’ll Do

• Own strategy and execution for driving sourced revenue from AdTech ecosystem partners (DSPs, SSPs, and walled gardens).

• Build trusted relationships and influence with sales, product, and marketing leaders at our partner orgs.

• Enable and activate partner sales teams with training, playbooks, and field collateral.

• Coordinate co-marketing, field events, and executive programs to drive visibility and influence with partner organizations (up to 30% travel).

• Serve as the point of accountability for all AdTech partner relationships, ensuring partners consistently refer and prioritize Hightouch in their relevant deals.

What We’re Looking For

• You’ve built a successful partner sales motion in the AdTech ecosystem (DSPs, SSPs, or data providers).

• Proven success in outbound sales or revenue-driving partner roles.

• Strong network within the AdTech ecosystem and familiarity with programmatic ad sales.

• High hunger, curiosity, and ownership; ability to operate cross-functionally with sales, marketing, and product teams.

• Deep interest in the future of composable CDPs, third-party identity, and data activation.

The salary range for this position is $150,000-$250,000 OTE USD per year, which is location independent in accordance with our remote-first policy. We also offer meaningful equity compensation in the form of ISO options, and offer early exercise and a 10 year post-termination exercise window.