
Marketing Specialist II
SALT LAKE CITY, UTJobSeen todaySeen in employer's feed today
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Job overview
The Marketing Specialist II coordinates marketing activities, resources, and schedules to support pursuit, communications, business development, and marketing objectives. The role develops proposals and other marketing materials, contributes to campaigns and digital content, analyzes market data, and coordinates communications and events. A bachelor's degree and at least two years of relevant experience are required; AEC industry experience is preferred.
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Full job description
At Haskell, you're not just joining a company-you're joining a nationally recognized Top Workplace where diverse perspectives and inclusive thinking drive stronger outcomes. Whether you're starting out, growing your expertise, or leading the way, you'll find a culture grounded in trust, driven by excellence, and built to support your goals. Here, you'll have the opportunity, flexibility, and sense of belonging to grow your career your way-while making a real impact. Scope of Position Coordinate and organize marketing activities, resources, and schedules for accomplishment of pursuit, communications, business development, and marketing objectives of the business unit. The primary skills and capabilities required to execute this position are accountability, time management, and a commitment to excellence. Works independently on some aspects of the responsibilities assigned. Job Responsibilities * Develop, design, and produce qualifications, proposals, presentations, award submittals, and other marketing assignments: * Review RFP/RFQ and client's needs * Compose an outline of criteria/responsibilities * Assign responsibilities/monitor deadlines * Produce content which best meets client's criteria * Write/edit content * Lead kickoff and quality review meetings * Participate in the planning, development, and execution of marketing campaigns, digital content, and social media initiatives including: * Collect and analyze relevant market data * Assemble detailed data reports on specific market verticals and clients across multiple industries * Utilize market data to create and disseminate targeted messaging across multiple platforms * Research and analyze keywords, develop content, develop landing pages, and track click - thru rates, conversion rates and overall ROI * Design and edit marketing/business development documents (i.e. digital and print assets) and participate in developing the marketing strategy. * Research, organize and prepare analytics/reports. * Coordinate marketing communications, digital content, industry events, conferences, and other market - facing activities as required, which may require some travel. * Track and maintain internal database of project descriptions, resumes, standard content, clients, subconsultants, contacts (i.e. CRM). * Coordinate and create website and digital content that supports business development and market initiatives. * Other duties which may be assigned as needed. Education and Years of Experience Bachelor's degree (marketing, communications, English, journalism, business administration or technical field) with a minimum of 2 years of relevant experience required. Experience in the Architecture/Engineering/Construction (AEC) industry preferred. Qualifications * Proficient in Microsoft Office and Adobe Creative Suite (i.e. InDesign) * Ability to work collaboratively in a team environment * Organizational and time management skills, multitasking and prioritizing * Excellent written and verbal communication skills, with strong editing capabilities * Extremely detail - oriented and acute attention to accuracy * Ability to work independently * Strong analytical and decision - making skills * Understanding of marketing, communications, and business development principles * Knowledge of AEC industry terminology and procedures Environmental Factors and Physical Requirements While performing the duties of this job, team members may be required to visit... For full info follow application link. Haskell is an equal opportunity/affirmative action employer. All qualified applicants will receive co nsideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Haskell is a drug f ee workplace.
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