
Retail Execution Specialist - Grand Rapids, MI
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Job overview
The Retail Execution Specialist represents Advanced Hydration brands in stores, focusing on sales growth, merchandising, upselling, and brand presence. The role executes sales programs, builds displays, shares product knowledge, and collaborates with merchandisers and field teams. It also gathers customer and competitive insights, maintains territory accounts, and uses company technology for reporting. Entry-level applicants willing to learn are considered; a bachelor's degree or relevant experience is preferred.
Skills & qualifications
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Full job description
Join Team our team for an Exciting Career with Advanced Hydration!
If you’re interested in starting a career where sales, insights, sports and creativity intersect—you’ve come to the right place.
Our Advanced Hydration Team is looking for a Retail Execution Specialist (RES) to join our team. Advanced Hydration seeks energetic, passionate, and positive individuals who want to join the biggest underdog fight in the history of consumer-packaged goods. Our Retail Execution Team will bring our OBSESSION with becoming #1 in Advanced Hydration to life in-store.
As a Retail Execution Specialist (RES), you will be the ultimate ambassador for our Advanced Hydration Brands. You'll be responsible for amplifying the execution of our fan and athlete-loved brands on shelves and displays in-store, focusing on execution, merchandising, and upselling. Your role is crucial in driving sales growth and maximizing the presence of our brands within your assigned territory.
RESPONSIBILITIES:
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Sales Growth and Merchandising : Identify and capitalize on opportunities to grow the base business, increase sales, optimize display space, and improve productivity while maintaining excellent customer service.
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Creative Display Management : Assist with the installation and maintenance of creative displays aligned with branding initiatives, creating disruption points throughout the store to engage consumers with our brands.
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Brand Ambassadorship : Actively interact with store personnel and consumers to provide in-depth product knowledge and insights, ensuring a positive brand experience.
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Program Execution : Efficiently execute all sales programs and initiatives, including selling-in promotional programs, ensuring customer compliance, and achieving maximum brand potential.
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Collaboration : Partner with Coca-Cola Merchandisers and the Advanced Hydration Field team to execute sales and merchandising plans effectively, maintain product inventory levels, minimize out-of-stocks, and uphold company merchandising standards.
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Customer Insights : Gather and report customer needs, problems, interests, and competitive activities, providing valuable input to internal teams for continuous improvement and increased customer goodwill.
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Territory Account Maintenance : Handle tasks such as checking date codes, managing account adherence to plan-o-grams, replacing decals or tags, and transporting, building, and maintaining point-of-sale advertising and coupons for territory accounts as needed.
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Technology Utilization : Utilize company-provided technology for real-time daily reporting, analyze reports, and leverage insights to drive success in-store.
REQUIREMENTS:
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Bachelor's degree or relevant experience preferred
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Entry-level applicants with a willingness to learn will be considered; candidates with 0-2 years’ experience in sales, merchandising, marketing, or customer service are encouraged to apply
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Must be located in Grand Rapids, MI or willing to relocate at your own expense
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Strong selling skill set and ability to influence store/ownership personnel through fact-based data selling, problem solving, and creative thinking
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Self-motivated with the ability to work independently within a large territory and multitask across a large number of stores
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Strong interpersonal and time-management skills; ability to effectively communicate successes, challenges, and opportunities, verbally and in writing, cross-functionally and through all levels of management
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Entrepreneurial spirit and enthusiasm for our brands and their purpose
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Must be able to lift upwards of 25-50 lbs with frequent bending, reaching, and kneeling to support product display building and events
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Occasional off-hours/weekend work, as needed
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Must have a personal vehicle, maintain an excellent driving record, and hold a valid driver’s license for use during work hours; willingness to drive throughout the territory is essential, including the ability to drive long distances as needed
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Motor Vehicle Records must satisfy company standards per Driving Policy
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.
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