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Coordinator I, Digital Accounts

Nexstar Media Group

New York, NYFull-time$50–55K/yrSeen 2 days agoSeen in employer's feed 2 days ago

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At a glance

Compensation
$50–55K/yr
Location
New York, NY
Schedule
Full-time
Work Authorization
Not specified

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Job overview

Nexstar Digital seeks a Digital Account Coordinator to support its Media Strategy team and national accounts. The coordinator assists with media planning, campaign onboarding, execution, optimization, and reporting across digital and multimedia channels. The role works with internal and external teams to deliver advertising campaigns, make data-driven decisions based on client objectives and ad performance, and support campaign billing and reconciliation.

Skills & qualifications

RequiredNice to have

Skills

Problem SolvingData AnalysisStrategic ThinkingMultitaskingAttention to DetailOral CommunicationWritten CommunicationInterpersonal SkillsDigital AdvertisingDigital Media Order ManagementAd Serving SystemsSocial AdvertisingDSPsFacebookInstagramTwitterSnapchatPinterestMicrosoft OfficeExcelOutlookPowerPointWordProject Management

Qualifications

Bachelor's Degree or Experience1+ Years Digital Advertising Experience

Full job description

NY-New York;1301 Avenue of the Americas (Nexstar)

Full time

REQ-43380

Nexstar Digital is looking for a highly skilled Digital Account Coordinator to join the Digital Division supporting National accounts. This team is responsible for delivering top-notch and strategic services to Enterprise-level client base, while working closely with Media Strategists and Sales to bring digital media plans to life.

The Digital Account Coordinator will support the Media Strategy team in all aspects of media planning, campaign onboarding, execution, optimization, and reporting. This individual will assist in interfacing between internal and external teams for successful multi-media advertising campaign execution across OTT, digital video, data-driven display, mobile and social. This individual must possess strategic and critical thinking, have an analytical mindset, and make data-driven decisions based on the client objectives and performance of ads.

Principal Duties & Responsibilities:

  • Responsible for successful onboarding, pacing and delivery of campaigns from assigned accounts in partnership with the campaign fulfillment team.

  • Manage campaigns across all platforms, inclusive of:

  • Monitors campaign pacing and execute on optimizations to meet campaign delivery and goals.

  • Maximizes campaign exposure to a selected target audience.

  • Manages ad creation, bid updates and budget allocation on all media channels.

  • Process creative changes and campaign updates.

  • Coordinates with internal stakeholders proving strategic guidance on campaigns.

  • Maintains healthy and productive relationships with team members and effectively communicates with internal stakeholders, inclusive of the account team(s).

  • Understanding of platform policies and requirements.

  • Generating and interpreting internal reports on performance against contracted goals.

  • Oversees monthly billing and reconciliation process.

Specialized Knowledge/Skills/Abilities:

  • Resourceful problem solver who uses logic and data-backed methodology to solve difficult problems; probes fruitful sources for input, makes good decisions based upon a mixture of analysis, wisdom, experience, and judgement.

  • Curious and passionate about advertising trends and the digital media landscape in general.

  • Understands client goals, how they translate into media strategy when applied via online technologies and can offer out-of-the-box solutions to achieve campaign KPIs.

  • Able to multi-task and remain accountable to deadlines without exceptions.

  • Extreme attention to detail and a strong sense of urgency but calmness in completing tasks for a volume of campaigns.

  • Persuasive oral and written communication.

  • Strong interpersonal skills and ability to work with a team across disciplines.

Qualifications /Preferred Experience:

  • Bachelor's degree or appropriate combination of experience.

  • 1+ years’ experience working in digital advertising.

  • Exposure to digital media order management and ad serving systems.

  • Knowledge of digital and social advertising and the media landscape in general.

  • Fluency in DSPs and social media platforms, including but not limited to Facebook, Instagram, Twitter, Snapchat, and Pinterest, and ability to use each channel to maximize client returns.

  • Knowledge in Microsoft Office (Excel, Outlook, PowerPoint, Word).

  • Ability to manage multiple projects with conflicting priorities in a deadline driven environment is key to success.

Salary range: $50,000 - $55,000 (this is an hourly position)

NOTE: This job description contains the basic requirements for the position and is not intended to be a complete list of responsibilities; other duties may be assigned.

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms. For more information, please visit nexstar.tv.

EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.

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