Regional Sales Director-South/Mid-Atlantic region

Experience Required

Minimum of 8 years related experience and/or training.

Minimum Education Required

High School Diploma/G.E.D.

License(s) Required

No

Expected Start Date

10/10/2026

Compensation

$7.25 - $7.25 / hourly

Hours Per Week

40

Number Of Positions

1

Work Schedule and Shift Requirements

NOT_SPECIFIED

Job Description

At AriensCo, we build more than exceptional products – we create opportunities that impact careers. Our culture values innovative thinking, hard work and determination. We interact in teams, collaborate together and make decisions quickly.

We see growth potential in every team member, and are committed to supporting our employees with continuous training and advancement opportunities.

Our environment? We’re corporate, without being “corporate.” Whether you work at our headquarters, manufacturing facilities, or one of our global distribution businesses, you’ll always have the freedom to create and contribute. Our company vision is “Passionate People, Astounded Customers.” Quite simply: it revolves around people

Speaking of people, you’re not just employee #1,762 to us. You’re family and your role is invaluable. Without exceptional people, we can’t continue to produce the amazing products we're known for around the world.

Ready for the ride of your career? Then come join us. By joining our team, you'll have the opportunity to work in a rewarding workplace with a strong sense of community.

Job Description: AriensCo is looking for a Regional Sales Director to develop and execute strategic sales initiatives that drive revenue growth, expand market presence, and strengthen customer relationships in the South/Mid-Atlantic region. The position leads sales and channel development activities, establishes sales goals and territories, analyzes market trends and competitive activity, and partners with key customers to identify opportunities and close business. In addition, this role oversees sales team performance, coaching, and development while collaborating cross-functionally to ensure exceptional customer service, operational alignment, and achievement of business objectives.

THE DAY TO DAY...

Develop and implement strategic sales plans to accommodate corporate goals

Plan and direct sales and service programs to promote new markets, improve competitive position in area, and provide fast and efficient customer service; sets sales performance goals accordingly

Review market analyses to determine customer needs, price schedules, and discount rates; Reviews articles in trade publications to keep abreast of new industry technologies and developments

Direct and coordinate activities of personnel engaged in sales; manages training and performance evaluations to develop and control sales outcome

Direct channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals

Assign and monitors sales territories; Prepare periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion; Advise field and inside sales personnel on issues impacting sales or concerning possible techniques to improve closing rates

Direct product simplification and standardization to eliminate unprofitable items from sales line

Represent company at trade association meetings to promote product

Deliver sales presentations to key clients in coordination with sales representatives; Meets with key clients, assisting sales representative with maintaining relationships and negotiating and closing deals

Coordinate liaison between sales department and other sales related units

Analyze and controls expenditures of division to conform to budgetary requirements

Monitor and evaluate the activities and products of the competition

Recommend or approve budget, expenditures, and appropriations for research and development work

THE QUALIFICATIONS...

Minimum of 8 years related experience and/or training

Ability to lead others in a sales role

Proficient with MS Word, Excel, and PowerPoint

Use of Microsoft Dynamic CRM

Strong presentation and communication skills

Estimated 50% overnight travel required

Participation and completing all required training

Basic financial aptitude – Pricing, Margins and Profitability.

Knowledge of power equipment is a plus

Ability to work unsupervised in a remote setting

Ability to properly forecast (SIOP)

This position requires the employee to reside within the geographic territory they support, specifically in one of the following states: Virginia (VA), Tennessee (TN), North Carolina (NC), South Carolina (SC), Georgia (GA), or Alabama (AL)

Applicants must be authorized to work in the U.S. without requiring sponsorship now or in the future.

About AriensCo

Since 1933, the AriensCo name has been associated with reliable, durably crafted, high-performance outdoor power equipment. Our core values – Be Honest, Be Fair, Respect the Individual, Keep our Commitments, and Encourage Intellectual Curiosity define our culture and inspire our team. We believe passionate people and astounded customers lead to unstoppable success.

Our employees’ quality of life is important to us. When people feel appreciated, respected and supported, careers thrive and ideas come to fruition. AriensCo employees are provided various great benefit opportunities which may include:

Medical, Dental, Vision Insurance effective first day of employment

Dependent Care Flexible Spending Account (FSA) plan

401(k) match and profit-sharing plans

Life Insurance

Health Savings Accounts (HSA)

Short Term Disability

Parental Leave

Onsite Marketplace Care Partners at all locations

Paid holidays

Employee Assistance Program

Tuition Reimbursement and Apprenticeship Programs

Safety shoes and safety prescription glasses reimbursement

Employee Product Purchase Program

50% Daycare discount **Brillion Early Learning Center

10% tuition discount at KinderCare Learning Centers nationwide **Excludes Brillion Early Learning Center

Onsite health clinic with Bellin Health **Brillion Campus Only

Nearsite & Urgent Care Clinic Options **Brillion Campus Only

EEO Statement

The concept of diversity is important to us at AriensCo. That’s why we’ve created a culture that is inclusive, accepting and understanding. We embrace diversity among our partners, suppliers and employees. We also strive for diversity in the quality of our ideas. Inclusion and acceptance means that, regardless of who you are, you will always be standing on our welcome mat.

AriensCo is an Equal Employment Opportunity (EEO) employer and steadfastly committed to hiring and selecting the most qualified candidate for any open position. It is the policy of AriensCo to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.

Providing our employees with an environment free of discrimination and harassment is something we take very seriously. Embracing diversity enables us to attract the best qualified talent, foster productive teamwork, and expand our business opportunities.

Job Type

Full time

Place of Work

On-site

Requisition ID

R-04176