
Senior Manager, Consumer Program
New York, NYFull-time$130–154K/yrSeen 2w agoSeen in employer's feed 2 days ago
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Job overview
Anheuser-Busch seeks a Senior Manager of Consumer Programs to lead consumer surveys, manage program evolution, and partner with agencies. The role blends data analysis, dashboard development, and cross‑functional collaboration to deliver insights for strategic decisions, supporting brand performance and long‑term planning across the organization.
Skills & qualifications
Skills
Qualifications
Benefits
Full job description
New York, New York
Full time
30103552
Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?
SALARY: $129,600 - 153,900, bonus eligible and long-term incentive eligible
COMPANY:
We are home to the nation’s most iconic beer and beyond beer brands, including Michelob ULTRA – America’s #1 top-selling beer – as well as Busch Light, Budweiser, Bud Light, Stella Artois, Cutwater Spirits, and industry-leading craft brands. From our longstanding efforts to support American farmers, military, veterans, and first responders, to emergency drinking water donations and responsible drinking programs, we are guided by our commitment to the communities we call home and the 65,000 hardworking Americans who bring our beer to life. We are powered by a team that shares our passion to create a future with more cheers. Are you ready to join a team that dreams as big as you do?
ROLE SUMMARY:
The Senior Manager of Consumer Programs plays a pivotal role in leading AB's ongoing consumer surveys, being responsible for program management and evolution, agency management, championing data understanding, utilization, & integration. This high-visibility position requires expertise in survey research and data analysis, as well as strong leadership and collaboration skills to drive insights and support strategic decision-making across the organization.
JOB RESPONSIBILITIES
PROGRAM MANAGEMENT
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Lead, plan, and implement program evolutions, including questionnaire changes, innovative analysis, and integration with other data sources.
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Collaborate with the Tech team to lead and evolve reporting dashboards, ensuring alignment with business needs and objectives.
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Lead user enablement initiatives, including training on metrics and reporting dashboards, to ensure understanding and utilization across the organization.
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Serve as the liaison with global partners across consumer programs.
AGENCY MANAGEMENT
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Direct priorities for a team of 8 from our research agency partner, ensuring alignment with strategic business objectives and timelines.
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Leading prioritization of annual budget related to consumer research, optimizing resources and investments to increase value.
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Collaborate with AB procurement on contract negotiations, ensuring favorable terms and conditions while maintaining strong vendor relationships.
PERFORMANCE UNDERSTANDING & REPORTING
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Design & facilitate delivery of performance reports for members of the US C-Suite, Brand VPs, and Global Insights teams, providing actionable insights and recommendations based on survey data.
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Collaborate with cross-functional teams to build comprehensive narratives around brand performance, integrating survey data with other key metrics and insights.
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Lead strategic analysis of survey data, using deep expertise in survey research to advise the 3YP (Three-Year Plan) process and other critical initiatives.
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Advise the annual target setting process, using survey data to establish ambitious yet achievable goals for the organization.
JOB QUALIFICATIONS
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Bachelor’s degree preferred
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Strong analytical capabilities
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Advanced excel skills
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Advanced PowerPoint & presentation skills
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Understanding of database functions
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Strong interpersonal skills
WHY ANHEUSER-BUSCH:
At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years as a leading American manufacturer, Anheuser-Busch has delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. As the nation’s top brewer, one of the fastest growing spirits companies, and an insurgent force in energy drinks, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only alcohol company that invests in the U.S. at this scale.
BENEFITS:
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Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
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Life Insurance and Disability Income Protection
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Generous Parental Leave and FMLA policies
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401(k) Retirement Savings options with a company matching contribution
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Chance to work in a fast-paced environment among a company of owners
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Free Beer!
WHY ANHEUSER-BUSCH:
Anheuser-Busch is here for the times that matter. The moments where we celebrate, defy challenges, dream of the brighter future we are building today– and all the moments in between. We are a company that brings people together for richer conversations, sweeter celebrations and stronger communities.
As the leading global brewer, Anheuser-Busch InBev is committed to finding innovative ways to continually improve. It's this kind of thinking that creates a unique work environment by rewarding talent and encouraging forward thinking. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status or any other characteristic protected by applicable law.
REQUIRE ADDITIONAL ASSISTANCE?
Anheuser-Busch is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you are a qualified individual with a disability, or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access the Anheuser-Busch Careers website as a result of your disability. We will make a determination on your request for reasonable accommodation on a case-by-case basis.
If you need an accommodation or assistance in using the Anheuser-Busch Careers website, please email [email protected] .
Disclaimer: Anheuser-Busch does not charge for any part of the hiring process. Additionally, the company will only share information via official channels including the company website and from Anheuser-Busch email accounts. If you have any questions or concerns, please email the Anheuser-Busch recruitment team at [email protected] .
CONTACT US ([email protected])
EQUAL OPPORTUNITY EMPLOYER
PRIVACY POLICY (https://www.anheuser-busch.com/privacy-policy.html)
TERMS AND CONDITIONS
PAY TRANSPARENCY POLICY STATEMENT (https://www.anheuser-busch.com/content/dam/universaltemplate/ab/careers/docs/EO)
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