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Technical Product Marketer

Root

San Francisco, CAJobNo compensation foundPosted todayVerified open today

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At a glance

Compensation
No compensation found
Location
San Francisco, CA
Work Authorization
Not specified

Job overview

Root is building Aikido, a developer‑first security platform, to simplify security for software teams. They seek a Technical Product Marketer to craft compelling narratives, drive product positioning, and execute campaigns that resonate with developers, while owning go‑to‑market strategy and collaborating closely with product.

Skills & qualifications

RequiredNice to have

Skills

StorytellingProduct PositioningGo‑to‑Market StrategiesSecurityDevOpsDevSecOps

Qualifications

Product Marketing ExperienceSecurity DevOps ExperienceDeveloper‑Focused Marketing ExperienceExceptional Storytelling Ability

Full job description

🌍 We’re making security suck less for developers. Security tools haven’t kept up with how software is built today. They interrupt teams, slow releases, and turn security into a bottleneck instead of a capability. We built Aikido to change that. Aikido builds developer-first security products that reduce real risk without getting in the way of shipping software. We focus on what actually matters and automate the rest. We’re taking on legacy security tools teams have been stuck with, and we’re winning. If you want to help us take market share and build products developers actually enjoy using, you’re in the right place.

Founded in 2022 by third-time founders, Aikido has $85M in the bank and a long runway ahead. We’re building toward self-securing software. Join an all-star team. Take real ownership. Push boundaries. Build things that matter.

We need a Technical Product Marketer who knows how to make noise in the right places. Someone who can position our product, tell a compelling story, and make sure developers see us as their go-to security tool 🔥. You’ll have full ownership to craft messaging, drive awareness, and fine-tune our positioning.

Responsbilities

  • Create compelling content for developers

  • Craft the Aikido narrative and the stories of our users - launching sexy, narrative-rich assets such as customer stories, sales collateral, and videos that showcase Aikido’s value proposition

  • Align with product to drive go-to-market for new and existing features

  • Create and execute marketing campaigns for Aikido’s product initiatives, driving awareness and adoption

  • You have a strong product marketing background at a developer-focused company

  • A solid grasp of product positioning and go-to-market strategies, especially around product-led growth

  • Experience crafting compelling narratives and marketing materials for technical audiences

  • Exceptional storytelling abilities, both written and verbal

  • Experience in security, DevOps, or DevSecOps is a must

What you can expect

  • Short decision lines. Big ownership. Shape the projects that matter and ship fast.

  • Grow as fast as we do. Take on more, own more, and carve out your own path.

  • Top-tier tech pay and equity.

  • High trust, strong values, zero corporate BS.

  • Flexibility in working hours.

  • A company that sticks to its values in an open and informal atmosphere.

We hire for talent, drive, and potential. Everything else is noise.

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