Marketing Execution Expert 459731

SAP America, Inc. seeks a Marketing Execution Expert at our New York, NY location to drive marketing activities across the customer lifecycle, product portfolio, segment, and channel. Gather and synthesize market insights and company objectives including solutions, industry, geographies, and other information. Understand and define the target audience and its preferences, needs, and challenges. Build relevant programs to develop new opportunities to expand SAP market share or reach new audiences. Translate the strategy and business objectives into effective marketing plans, including the respective programs and tactics. Develop, build, tailor, and syndicate content for awareness, demand generation, opportunity acceleration, customer adoption and retention, and other strategic purposes, combining market and competitive insights, business objectives, knowledge of relevant elements of the SAP portfolio, audience insights and intelligence to develop messages and value propositions for integrated programs and campaigns. Manage development and independently deliver integrated and valuable customer experience in any of the marketing programs, tactics, and activities, through digital or physical channels or vehicles. Align with business stakeholders in clearly defined projects to ensure marketing programs successful orchestration and execution. Plan and develop comprehensive plans on how to consider, leverage, and integrate efforts with different routes to market such as channels, ecosystem, and developers communities to optimize impact and reach of respective marketing programs. Guide others and professionally advise execution teams on configuration, execution, and best practices. Advise on or manage the execution of the planned programs within the targeted financial guidelines, define the appropriate budget management and corresponding reporting. BASE SALARY RANGE: $202,540 to $344,400 per year COMP RANGE INCLUSIVE OF BASE SALARY & VARIABLE INCENTIVE TARGET: $247,000 to $420,000 per year WORK SCHEDULE: 40 hrs/wk - Hybrid work model. JOB REQUIREMENTS: Bachelors degree or foreign equivalent in Business Administration, Marketing, Public Relations, or a related field of study and seven (7) years of progressive post-baccalaureate experience in the job offered or related occupation. Alternatively, a Masters degree or foreign equivalent in Business Administration, Marketing, Public Relations, or a related field of study and five (5) years of experience in the job offered or related occupation. Experience must involve five (5) years in the following:o Strategic Marketing Planning;o Integrated Campaign Development (Digital, Social, Events, PR) including budget responsibility;o Brand Positioning and Messaging Strategy;o Start-up incubation, SAP processes for new product launches;o Sales Enablement & Go-to-Market Content; ando Understanding of Software and Technology Industry including Enterprise Software and SaaS. Experience must involve one (1) year in the following:o Customer Engagements and Content Development for Industry Experience Centers and Demos; ando Digital Transformation and Customer Co-Innovation Projects for Retail and Consumer Industry. QUALIFIED APPLICANTS: To apply for this position, please respond to Req ID 459731 at https://jobs.sap.com/. Compensation Range Transparency: The annual base salary range for this position is $202,540 - $344,400. SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAPs commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is $247,000 - $420,000. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each c