
Media DirectorDistributor Media Network Manager
Robert Half The Creative Group
Bloomington, MNContractSeen 4 days agoSeen in employer's feed 4 days ago
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Job overview
The company seeks a strategic media leader to drive distributor-focused advertising and commerce initiatives for a retail organization. This long‑term contract role blends media strategy with sales impact, shopper engagement, and digital shelf performance, requiring strong analytical skills to translate data into actionable plans and shape effective approaches across Distributor Media Networks.
Skills & qualifications
Skills
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Full job description
Description We are looking for a strategic media leader to drive distributor-focused advertising and commerce initiatives for a retail organization. This long-term contract position is ideal for someone who can connect media strategy with sales impact, shopper engagement, and digital shelf performance in a fast-changing environment. The role calls for a highly analytical, detail-oriented individual who can translate data into practical actions while helping shape effective approaches across Distributor Media Networks.
Responsibilities:
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Create and lead media plans across Distributor Media Networks to support brand growth, demand generation, and commercial goals.
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Oversee campaign execution across sponsored listings, display placements, search programs, and digital merchandising opportunities within distributor platforms.
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Improve online product presence by strengthening assortment visibility, content quality, discoverability, and conversion performance across distributor sites.
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Work closely with sales, marketing, category, and external distributor teams to ensure media investments support broader business priorities.
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Evaluate campaign results, buyer behavior, and commerce performance data to identify trends and recommend optimization strategies.
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Build reporting structures and measurement tools that track brand impact, revenue contribution, search visibility, digital shelf effectiveness, and related performance indicators.
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Identify ways to enhance the customer journey by increasing product findability and improving conversion opportunities at key decision points.
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Manage budget allocation, forecasting, campaign calendars, and partner relationships to deliver programs efficiently and effectively.
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Monitor developments in B2B commerce, distributor media offerings, and digital advertising channels to uncover new opportunities for growth. Requirements • Bachelor’s degree in Marketing, Business, Communications, eCommerce, or a related discipline.
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At least 4 years of experience in retail media, shopper marketing, digital shelf strategy, eCommerce marketing, commerce media, or omnichannel marketing.
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Hands-on experience managing paid search, display advertising, digital merchandising, or similar media programs within commerce-driven environments.
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Strong analytical capability with a track record of interpreting campaign performance and commerce metrics to guide decisions.
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Background working with consumer brands, manufacturers, distributors, foodservice organizations, or commerce platforms.
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Ability to operate effectively in a developing channel where processes and best practices are still being established.
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Familiarity with digital media planning, eCommerce strategy, category management, and related advertising platforms is preferred. Innovation starts with people.®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) and Privacy Notice (https://www.roberthalf.com/us/en/privacy) .
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