Principal Area Manager

Join our growing, high-impact sales organization as a Principal Area Manager! WHO WE ARE: Endologix LLC is a California-based global medical device company dedicated to improving patients lives through innovative therapies for the interventional treatment of vascular disease. Our therapeutic portfolio addresses clinically relevant unmet needs, spanning from abdominal aortic aneurysms to lower limb peripheral vascular disease. We are committed to delivering excellent clinical outcomes through precision in product design, advanced manufacturing, and comprehensive physician trainingsupported by industry-leading clinical evidence. At Endologix, were driven by purpose, innovation, and the opportunity to make a lasting impact in vascular health. What sets us apart is not just our technology, but our culture. At Endologix, we foster a forward-thinking, mission-driven environment where every team member plays a vital role in advancing patient care. Our core values guide how we operate. As for our people? We empower them with the tools, trust, and continuous learning they need to grow. If youre passionate about making a meaningful difference in healthcare, youll find purpose and belonging here. Our Core Values: Our values are the guiding principles informing our choices and actions, because our customers and patients depend on us: - Patient Outcomes Drive Us: We improve lives with every advancement we deliver. - Integrity Defines Us: We do whats right, stay transparent, prioritize quality, and own our actions. - Innovation Advances Us: We stay curious, adaptable, and push boundaries. - Boldness Propels Us: We take smart risks and are unafraid in our pursuit of excellence. - Collaboration Unites Us: We partner across teams and with physicians to drive exceptional results. ABOUT THE ROLE: Join a mission-driven team transforming the future of peripheral vascular care. As a Principal Area Manager at Endologix, youll be responsible for leading regional commercial execution to drive adoption of Endologixs peripheral vascular portfolio and achieve sustainable revenue growth. This role oversees sales performance across a defined territory, develops and executes strategic account plans, and partners closely with physicians, hospital systems, and clinical teams to deliver high-value solutions that improve patient outcomes. The Principal Area Manager provides hands-on leadership to the field, including coaching, performance development, and coordinated execution with Therapy Development Specialists and cross-functional partners. This role serves as a trusted advisor to customers by combining deep product expertise with strong business acumen, identifying opportunities to expand therapy utilization, elevate clinical education, and strengthen long-term customer relationships. This role is remote but must be based near Minneapolis, Minnesota. Responsibilities: Physician Support and Procedural Excellence: - Improves patient outcomes by identifying appropriate patients, consulting on thoughtful case planning, and delivering confident in-procedure support while building strong, trusted relationships with physicians and clinical staff. - Ensures an exceptional PTAB procedural experience by arriving early, fully prepared, and proactively engaging in pre-case discussions with the care team, reflecting a commitment to quality, transparency, and accountability. - Demonstrates decisive, command-and-control leadership throughout procedures, adapting seamlessly to dynamic clinical environments to support optimal patient care and customer confidence. Organizational Value and Cross-Functional Collaboration: - Partners effectively across Marketing, Training, Medical Education, Finance, and other internal teams to advance shared objectives and deliver aligned, high-impact solutions. - Takes ownership of s rategic initiatives beyond core field responsibilities, contributing to organizational growth, operational excellence, and continuous improvement. - Acts as a collaborative, solutions-oriented leader who strengthens team effectiveness, drives alignment, and accelerates execution across functions. Clinical Acumen and Continuous Learning: - Actively pursues advanced education in PTAB procedures, PAD disease states, and emerging treatment modalities to remain at the forefront of clinical excellence. - Maintains deep knowledge of PAD-related resources, tools, therapies, and clinical data, serving as a credible, trusted clinical consultant to physician partners. - Applies evolving clinical insights to elevate case planning, procedural decision-making, and responsible adoption of innovative therapies that improve patient care. Operational Excellence and Administrative Discipline: - Completes all administrative responsibilities accurately and on time, including forecasting, business planning, Salesforce documentation, inventory management, and program or training requests. - Ensures timely and compliant documentation by recording all cases and completing required procedure forms daily. - Demonstrates reliability and ownership by responding to all communications by close of business and executing internal assignments with urgency and precision. Teamwork, Attitude and Growth Mindset: Communicates proactively and effectively with the RSM, TDS team, and U.S. Director to align on territory strategy, case coverage, and workload priorities. Brings a positive, resilient, and can-do mindset