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Senior Analyst Agile Insights

McKinsey & Company

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At a glance

Compensation
No compensation found
Location
NEW YORK, NY
Work Authorization
Not specified

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Requirements

Credentials this posting asks for.

Bachelor's degree

Job overview

The Senior Analyst Agile Insights role seeks a candidate with a bachelor's degree and at least four years of market research experience, emphasizing quantitative research and consumer and shopper insights. The position calls for expertise in research measurement and testing, statistical analysis, and translating business objectives into research objectives. A master's degree, agency or consumer-company research background, and ethnography or interviewing experience are preferred or considered a plus.

Skills & qualifications

RequiredNice to have

Skills

Quantitative ResearchConsumer InsightsShopper InsightsUsage and Attitude MeasurementBrand Equity MeasurementConcept TestingProduct TestingSegmentationRelevant Content Area KnowledgeBusiness KnowledgeResearch Objective TranslationResearch TechniquesInformation SourcesStatistical AnalysisAnalytic TechniquesProject ManagementStatistical SoftwareEthnographyOne-on-One InterviewingInterpersonal SkillsInfluencing SkillsIndependent WorkCollaboration

Qualifications

Bachelor's DegreeMaster's Degree4+ Years Market Research ExperienceMarket Research Agency or Consumer Company BackgroundExtensive Travel Up to 80%

Full job description

  • Atlanta * Boston * New Jersey * New York City * Washington DCApply NowApply Later YOUR QUALIFICATIONS AND SKILLS * Bachelor's degree required; master's degree preferred * 4+ years of market research experience with a strong emphasis on quantitative experience and consumer and shopper insights; background at a market research agency or a research department at a consumer-oriented company preferred * Well versed in usage and attitude measurement, brand equity measurement, concept testing, product testing, segmentation, etc. * Highly developed understanding of relevant content area (e.g. industry sector, functional topic) * Advanced business knowledge and ability to translate business objectives into research objectives * Full understanding of research techniques, information sources, and statistical analysis/analytic techniques as relevant to role * Demonstrated ability to manage multiple projects and deliver results on time * Comfortable working with statistical software packages * Ethnography background and one-on-one interviewing skills a plus * Outstanding interpersonal and influencing skills; ability to work independently and collaboratively on teams and with people at all levels * Comfortable with extensive travel, up to 80% Apply NowApply Later Share This JobEqual Opportunity Employment Disclaimer McKinsey & Company is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other protected characteristics.

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