Marketing Associate

Marketing Associate 1. Location: Mount Pleasant, PA 2. Schedule: Monday-Friday, 8:30 AM-5:00 PM About the Position A growing manufacturing company is seeking a creative, detail-oriented Marketing Associate to join its team. This position is ideal for a strong writer and creative thinker who enjoys developing engaging content, supporting marketing campaigns, and translating technical information into clear, audience-friendly messaging. Manufacturing or industrial experience is preferred. Key Responsibilities 1. Create and manage content for LinkedIn, Facebook, Instagram, email campaigns, blogs, and websites 2. Write and edit engaging marketing materials, articles, product information, and customer communications 3. Translate technical product information into clear, easy-to-understand content 4. Create graphics and visual content using Adobe Creative Suite, Canva, or similar tools 5. Assist with basic video creation and editing 6. Maintain and update website content through the company CMS 7. Support marketing campaigns, product launches, promotions, and lead-generation initiatives 8. Ensure consistent branding, messaging, and visual standards across marketing materials 9. Conduct market and competitive research and monitor industry trends 10. Assist with content planning, campaign tracking, and marketing performance reporting 11. Collaborate with engineers, product managers, and other departments to develop accurate content 12. Stay current on marketing trends and best practices, particularly in B2B manufacturing and industrial markets 13. Perform other marketing duties as assigned Qualifications 1. Bachelor's degree in Marketing, Communications, or a related field 2. 1-5 years of marketing or social media experience 3. Strong writing, editing, and communication skills 4. Ability to simplify complex technical information for different audiences 5. Creative, organized, detail-oriented, and able to manage multiple projects and deadlines 6. Experience with Adobe Creative Suite (InDesign, Photoshop, Illustrator) and Canva 7. Proficiency with Microsoft Office, including Word, Excel, PowerPoint, and Outlook 8. Understanding of social media platforms and digital marketing 9. Knowledge of SEO, website content, and email marketing is a plus 10. Strong analytical and problem-solving skills 11. Ability to work collaboratively with technical and cross-functional teams 12. Manufacturing/industrial marketing experience preferred Additional Information 1. Candidates should be prepared to provide writing samples and complete a brief social media writing exercise as part of the hiring process. PLEASE CLICK "APPLY" ON PACAREERLINK PA.GOV AND SEE "FOLLOW-UP INSTRUCTIONS"