Activation GTM Manager
Paterson, NJJobSeen 1w agoStill listed today
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Job overview
The Activation GTM Manager drives sales activation and customer adoption by aligning processes, tools, and teams across sales, marketing, and operations. The role leads product advocacy and uses customer, partner, field, and performance insights to improve go-to-market plans. It also establishes standardized rhythms and tools to help sellers and leaders optimize resources and execution.
Skills & qualifications
Skills
Qualifications
Full job description
You will focus on driving alignment across processes and tools, leading with a cross-solution approach to optimize pipelines, ensuring effective communication and flawless execution, and leveraging insights to drive data-driven decision-making. This role is critical to driving customer adoption at scale, driven by deep solution area domain, product truth, and partnerships with sales, marketing, operations, and sales excellence. We're looking for a highly driven, motivated marketing or sales individual to join our Go-to-Market (GTM) team. This role requires someone who acts as a thought leader, tracks success criteria and performance metrics, works with emergent technology, creates alignment and action across teams, removes roadblocks, and simplifies complex concepts. This individual truly lives for big challenges. This opportunity will allow you to accelerate your career growth, develop deep business acumen, and hone your leadership skills. You will Lead Sales Activation and collaborate with Activation GTM Managers to land and champion Conversations, Highly Engaged, SPA and other signals, activating connected sales and marketing execution in every segment to maximize performance and share You will be responsible for Product Leadership and advocate as the voice of the Customer, Partners and Field to provide thought leadership on competitive landscape, solution area gaps, sales trends, etc. to drive improvements on the GTM plan and grow organization capability to drive true insights, learnings and blockers for leaders, managers and sellers You will drive standardized rhythms and tools that drive increased customer and partner facing time for sellers and activate leaders and managers on investments and resource optimization, leveraging data and analysis Required (RQs) 5+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales or related work experience 8+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience AND Bachelor's Degree in Business, Marketing, Computer Science, or related field OR equivalent experience
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