
Sr. Associate, Field Marketing
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Job overview
JLL’s Senior Associate, Field Marketing supports marketing strategy and execution for the New York Tri-State region’s commercial real estate businesses. The role partners with local and national leaders to deliver programs aligned with business priorities, revenue goals, brand standards, and B2B marketing objectives. It translates research and insights into content, supports client events and communications, and coordinates creative work across internal teams.
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Full job description
JLL empowers you to shape a brighter way. Our people at JLL are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you've got deep experience in commercial real estate, skilled trades or technology, or you're looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward. The Role JLL's Senior Associate, Marketing position provides strategic marketing services to our geographic-based businesses. This position works as a team, in conjunction with regional and national leadership, to plan and execute marketing strategies for the New York Tri-State region, positioning JLL competitively in the commercial real estate industry. The role requires the ability to contribute on strategy development, planning, and execution of high-performing marketing programs in close coordination with local business leaders, national business line marketers, and partners across Research, Sales Enablement, Technology, Brand, Campaign, Digital, and Creative teams. The Senior Associate translates approved strategy into high quality execution across earned, owned, and paid media. The Senior Associate will execute marketing plans that support revenue goals across multiple aspects of the commercial brokerage business, with a strong focus on B2B storytelling, brand consistency, and client-centric content. The role supports local internal employee engagement in partnership with local and national leadership, balancing internal and external communications while maintaining brand standards and cultural alignment. The Senior Associate must be professional, highly organized, detail oriented, and a self-starter with the ability to operate independently within a defined strategic direction. The role requires strong creative judgment, an eye for design, the ability to work effectively with stakeholders, and excellent project management, communication, and technology skills in a fast paced, high impact sales environment. Essential Duties and Responsibilities: * Partner with JLL's business line leaders and stakeholders to execute marketing solutions across business priorities, ensuring alignment with regional and national strategy * Work with business segments' teams and industries to plan and execute high performing marketing programs that differentiate the business locally and support growth across each local business line * Execute earned, owned, and paid media initiatives that align to market priorities, brand standards, and B2B marketing objectives * Translate research reports, data, and insights into clear, engaging, and digestible content for social media, email, presentations, and other marketing channels * Create, edit, and produce creative assets across formats including social media content, email campaigns, case studies, client stories, brochures, white papers, videos, SMS, and other digital content * Support regional client engagement events and activities through marketing execution, content development, and on site or pre-event support as needed, in partnership with local leadership and the national events team * In conjunction with JLL's national communications teams, support proactive public relations and social media efforts through content development, coordination, and distribution of press releases and stories across owned channels * Provide design direction, collaborate, and execution with internal teams in the planning and execution of sales support and prospecting materials in both print and digital formats, including brochures, flyers, mailers, emails, ads, promotional items, SMS, and landing pages * Support internal marketing and communications efforts, while also serving exte
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