
Director of Product Marketing - Genius (Small Business & Retail)
GLOBAL PAYMENT HOLDING COMPANY
Cincinnati, OHJobSeen todaySeen in employer's feed today
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Job overview
The Director of Product Marketing for Genius, Global Payments’ point-of-sale business, will shape how small businesses discover, adopt and succeed with its solutions. The role leads go-to-market strategy, product positioning, launches, segmentation and market insights to drive adoption, revenue growth and market share. It also leads a product marketing team and partners with product, sales, marketing and commercialization teams to influence product direction and business outcomes.
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Full job description
Every day, Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit, debit, prepaid and merchant services. Our worldwide team helps over 3 million companies, more than 1,300 financial institutions and over 600 million cardholders grow with confidence and achieve amazing results. We are driven by our passion for success and we are proud to deliver best-in-class payment technology and software solutions. Join our dynamic team and make your mark on the payments technology landscape of tomorrow. Ready to take your career global? At Global Payments, you power the technology behind millions of everyday transactions. From local shops to global brands, our platforms help businesses move money, grow faster and create better experiences for their customers. Join us and you step into a company that is shaping the future of commerce at scale. As Director of Product Marketing for Genius, our fast-growing point of sale (POS) business, you will shape how small businesses discover, adopt and succeed with our solutions. You will work alongside product, sales, marketing and commercialization teams to bring innovation to market and unlock growth across key segments. You will join a high-energy, global team that thrives on curiosity, collaboration and results. Here, your ideas move quickly from concept to impact, and your leadership influences how we win in one of the most dynamic areas of the payments industry. In this role, you'll define how Genius shows up in the market, accelerate adoption across growing segments and lead the strategies that drive revenue growth. You will build and scale product marketing excellence, empower teams to win and play a key role in shaping how small businesses experience the future of commerce. What you'll own - Shape and scale the go-to-market strategy for Genius, driving product adoption, revenue growth and market share across priority customer segments - Lead and grow a high-performing team of product marketers, creating a culture of ownership, innovation and continuous development - Define differentiated product positioning and messaging that clearly communicates value and wins in competitive markets - Orchestrate product launches that deliver measurable impact, from awareness through to product usage and commercial success - Build segmentation frameworks that unlock new growth opportunities, using data to identify high-potential markets and expansion paths - Turn market, customer and competitive insights into clear strategies that influence product direction and business outcomes - Enable sales teams to win by creating impactful tools, narratives and experiences that strengthen the buyer journey and accelerate deal success - Track and optimize performance, using insights such as win rates and adoption metrics to continuously improve strategy and deliver results What you bring - 8+ years of experience in product marketing, with a strong track record of driving go-to-market success and product growth - Proven success launching and scaling products within multinational or global organizations - Deep understanding of the retail industry and point of sale ecosystems - Strong commercial mindset with the ability to translate market insights into growth strategies and measurable outcomes - Experience leading cross-functional initiatives and influencing senior stakeholders across product, sales and marketing - Analytical thinking and financial acumen, with the ability to size markets and prioritize opportunities effectively - A collaborative, ownership-driven mindset with the confidence to lead, challenge and create impact Our perks - what we'll bring for you We know it's bigger than just your career. It's your life, and your world. That's wh
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