Account Executive, Influencer

Company description

At MSL, we’re on a mission to make every client more influential and a positive force of influence in the(ir) world. Why? Because we know that influence = impact and the more influential you are, the more impactful you can be. We’re proud to partner with incredible brands, companies and leaders who want to push boundaries and create change – and we’re looking for passionate creators and storytellers who want to do the same. But it’s not just our work (and the awards we win for it) that energizes us, it’s who we are as a team. A team of powerhouse professionals that is driven by three core values: Leading, Learning and Loving. A team that has ranked us a “Best Place to Work” in the industry year over year.

Overview

What we’re looking for : An Account Executive for MSL’s Consumer Brands practice in New York City.

What you bring to the table: The successful candidate will have 2+ years of proven success in PR communications and significant experience in consumer marketing with a focus on executing global digital and influencer programs for leading companies, demonstrated ability to manage projects and collaborate in a fast-paced environment and passion to drive impactful initiatives in the consumer space and beyond.

What you’ll do: The Account Executive will be joining two highly effective and engaged teams that consistently cultivate successful partnerships with a long-standing client. As a member of the growing Consumer Brands Practice, this individual will have the ability to partner with account teams and collaborate with colleagues across the network to shape strategy and execution that will move the needle for our clients. In an increasingly competitive landscape, this person will implement innovative, compliant concepts that will effectively engage key stakeholders over time.

Here’s our promise: Give us your all, and we’ll provide the space and inspiration to go wherever you want to go. You’ll bounce ideas off of and get feedback from the industry’s best thinkers. You won’t be a part of the conversation, you’ll create it.

Responsibilities

• Implementation of creative strategic programs that produce superior media and business results for clients

• Support the development of and execute innovative, results-oriented, digital & influencer programs that compel consumers to action and drive business results

• Prepare and present influencer strategies and briefs to internal teams and clients

• Work on large scale influencer and digital activations, including development of campaign approach, influencer criteria and communication with partners throughout

• Contribute to delivering agreed upon programs, achieving desired results on-time and on-budget

• Conduct media (traditional and social) monitoring, based upon account and/or agency needs, and prepare client-ready reports

• Leverage traditional media as well as digital/emerging technologies for PR programming and influencer outreach

• Contribute to regular internal and client touch bases to ensure efficient and productive interactions; produce resources including agendas, project trackers, recaps, etc.

• Manage assignments to ensure that deadlines and quality standards are met

• Support client budget tracking and billing

• Support campaign measurement and reporting

• Monitoring and analysis of media trends to inform client counsel and team development

Qualifications

• 2+ years’ experience in public relations or public affairs at an agency

• Excellent written and oral communication skills

• Ability to collaborate on cross-functional/multi-disciplinary teams balanced with ability to work independently to advance projects in a fast-paced environment

• Ability to build positive, effective relationships with external third parties and vendors

• Solution-oriented approach to assigned projects

• Appreciation for, and interest in, relationship between traditional public relations and the use of current online/digital technology and social media

• A strong interest in and understanding of consumer and media trends

• Passion for contributing to positive working relationships with colleagues within the agency and across the network

• Attention to detail to facilitate responsible budget management, campaign tracking/reporting and material development

• Ability to multi-task and proven success maintaining high quality work in quick paced environment with multiple client demands

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

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Compensation Range: USD $66,120.00 - USD $101,790.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/9/2026.