
Senior Media Manager - Commerce - Retail Media
Lakeville, MN · HybridFull-time$117–183K/yrSeen 1mo agoSeen in employer's feed 4 days ago
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Requirements
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Job overview
Post Consumer Brands seeks a Senior Media Manager to lead its commerce media capability and a team of six. The role shapes digital media strategy across major retail partners, collaborates with Brand, Sales, Marketing Communications, Insights, and agency teams, and translates campaign data into business recommendations. It also oversees planning, investment, performance measurement, audience targeting, and creative testing to support business and sales objectives.
Skills & qualifications
Skills
Qualifications
Full job description
Brand: Post Consumer Brands
Categories: Marketing
Locations: Lakeville, Minnesota
Position Type: Regular Full-Time
Remote Eligible: No
Req ID: 32072
Job Description
Business Unit Overview
Headquartered in Lakeville, Minn., Post Consumer Brands, a business unit of Post Holdings, Inc., is dedicated to providing people and their pets with delicious food choices for every taste and budget. The company's portfolio includes beloved brands such as Honey Bunches of Oats™, PEBBLES™, Grape-Nuts™ and Malt-O-Meal™ cereal and Peter Pan™ peanut butter, as well as Rachael Ray® Nutrish™, Kibbles 'n Bits™ and 9Lives™ dog and cat food. Post also provides private label solutions to customers in pet food, cereal, nut butters and granola. As a company committed to high standards of quality and to our values, we are driven by one idea: To make lives better by making delicious food accessible for all. For more information about our brands, visit www.postconsumerbrands.com and follow us on LinkedIn (http://linkedin.com/company/postconsumerbrands/) or Facebook (https://www.facebook.com/pages/Post-Consumer-Brands/1919490918137560/) for the latest news.
Location Description
Post Consumer Brands corporate headquarters in Lakeville, Minnesota, is about 20 miles south of Minneapolis and St. Paul, Lakeville has all the benefits of smaller town living with access to everything a large metropolitan area has to offer. Join more than 400 team members collaborating on the two-building campus to help put breakfast on the tables of millions of consumers in North America.
Responsibilities
Senior Media Manager, Commerce Retail Media
Location: Lakeville, MN Hybrid
Company: Post Consumer Brands
Shape the Future of Commerce Retail Media at Post Consumer Brands
At Post Consumer Brands, we're looking for a strategic, data-driven, and people-focused Senior Media Manager Commerce Retail Media to lead our growing Commerce Media capability. This is an exciting opportunity to influence how some of the most recognized food brands connect with consumers across today's evolving retail media ecosystem.
In this role, you'll lead a team of commerce media experts, partner with key stakeholders across the business, and drive digital marketing strategies that deliver measurable growth with major retail partners such as Walmart, Kroger, Target, Amazon, and others.
If you're energized by building new capabilities, leading high-performing teams, and transforming data into business results, we'd love to hear from you.
What You'll Do
Lead & Develop Talent
-
Lead a team of six, including two people leaders and their direct reports.
-
Foster a culture of accountability, collaboration, development, and continuous improvement.
-
Coach and mentor team members to grow their expertise and impact.
Drive Strategic Collaboration
-
Influence and educate cross-functional stakeholders on commerce media investment strategies.
-
Partner closely with Brand, Sales, Marketing Communications, Insights, and Agency teams.
-
Guide sales teams on commerce media investments and demonstrate media impact on sales performance.
-
Translate brand objectives and sales priorities into effective digital investment recommendations.
-
Educate leadership on emerging retail media trends, capabilities, and opportunities.
Lead Commerce Media Planning
-
Own annual commerce media planning across priority retail customers.
-
Develop and execute digital media strategies aligned to business and sales objectives.
-
Manage investments across key retail media networks and commerce channels, including Walmart Connect, Kroger Precision Marketing, Roundel (Target), Amazon Ads, and others.
-
Evaluate retail media capabilities and performance to inform future investment decisions.
-
Identify opportunities for innovation, testing, and optimization.
Measure Performance & Drive Insights
-
Establish measurable success criteria and KPIs for commerce media investments.
-
Analyze campaign performance and translate findings into actionable business recommendations.
-
Communicate results, insights, risks, and opportunities to stakeholders across the organization.
-
Continuously optimize programs to improve performance and deepen audience understanding.
Lead Testing & Innovation
-
Develop and oversee creative testing strategies, including A/B testing across key retailers.
-
Lead audience targeting and optimization initiatives.
-
Evaluate and test emerging commerce media channels and opportunities.
-
Build a test-and-learn culture focused on continuous improvement and measurable growth.
Qualifications
What We're Looking For
Education
-
Bachelor's degree required.
-
Degree concentration in Marketing, Communications, Journalism, or related field preferred.
Experience
-
7+ years of experience in marketing, digital media planning, media strategy, or related disciplines.
-
3-4+ years of people leadership experience.
-
Experience leading managers or people leaders strongly preferred.
-
Ecommerce experience required.
-
Digital media experience on either the agency or client side required.
-
Experience across multiple digital channels, including retail media, search, social, and programmatic advertising preferred.
Skills & Competencies
-
Strong leadership and talent development capabilities.
-
Exceptional communication, presentation, and public speaking skills.
-
Ability to influence stakeholders at all levels of the organization.
-
Strong analytical and critical-thinking skills with a data-driven decision-making approach.
-
Skilled at translating complex data into clear business insights.
-
Highly organized and detail-oriented.
-
Comfortable operating in a fast-paced environment with evolving priorities.
-
Proven ability to manage multiple stakeholders and drive alignment across teams.
-
Transparent, collaborative, and solutions-oriented mindset.
-
Adaptable and curious, with a willingness to challenge assumptions and explore new approaches.
Why You'll Love This Role
Make a Visible Impact
Shape media strategy across household-name brands and see your work directly influence business results.
Build Something New
Help define, scale, and elevate a growing commerce media capability within Post Consumer Brands.
Lead with Purpose
Develop and mentor a talented team while creating meaningful outcomes for the business.
Work at the Intersection of Brand & Commerce
Connect full-funnel media strategy with retail execution to drive measurable growth.
Enjoy the Best of Both Worlds
Leverage the resources and stability of a leading CPG company while benefiting from the agility, ownership, and entrepreneurial spirit of a lean team.
The pay range for this position is $117,407- $183,154 per year.
Senior Media Manager, Commerce Retail Media
Location: Lakeville, MN Hybrid
Company: Post Consumer Brands
Shape the Future of Commerce Retail Media at Post Consumer Brands
At Post Consumer Brands, we're looking for a strategic, data-driven, and people-focused Senior Media Manager Commerce Retail Media to lead our growing Commerce Media capability. This is an exciting opportunity to influence how some of the most recognized food brands connect with consumers across today's evolving retail media ecosystem.
In this role, you'll lead a team of commerce media experts, partner with key stakeholders across the business, and drive digital marketing strategies that deliver measurable growth with major retail partners such as Walmart, Kroger, Target, Amazon, and others.
If you're energized by building new capabilities, leading high-performing teams, and transforming data into business results, we'd love to hear from you.
What You'll Do
Lead & Develop Talent
-
Lead a team of six, including two people leaders and their direct reports.
-
Foster a culture of accountability, collaboration, development, and continuous improvement.
-
Coach and mentor team members to grow their expertise and impact.
Drive Strategic Collaboration
-
Influence and educate cross-functional stakeholders on commerce media investment strategies.
-
Partner closely with Brand, Sales, Marketing Communications, Insights, and Agency teams.
-
Guide sales teams on commerce media investments and demonstrate media impact on sales performance.
-
Translate brand objectives and sales priorities into effective digital investment recommendations.
-
Educate leadership on emerging retail media trends, capabilities, and opportunities.
Lead Commerce Media Planning
-
Own annual commerce media planning across priority retail customers.
-
Develop and execute digital media strategies aligned to business and sales objectives.
-
Manage investments across key retail media networks and commerce channels, including Walmart Connect, Kroger Precision Marketing, Roundel (Target), Amazon Ads, and others.
-
Evaluate retail media capabilities and performance to inform future investment decisions.
-
Identify opportunities for innovation, testing, and optimization.
Measure Performance & Drive Insights
-
Establish measurable success criteria and KPIs for commerce media investments.
-
Analyze campaign performance and translate findings into actionable business recommendations.
-
Communicate results, insights, risks, and opportunities to stakeholders across the organization.
-
Continuously optimize programs to improve performance and deepen audience understanding.
Lead Testing & Innovation
-
Develop and oversee creative testing strategies, including A/B testing across key retailers.
-
Lead audience targeting and optimization initiatives.
-
Evaluate and test emerging commerce media channels and opportunities.
-
Build a test-and-learn culture focused on continuous improvement and measurable growth.
What We're Looking For
Education
-
Bachelor's degree required.
-
Degree concentration in Marketing, Communications, Journalism, or related field preferred.
Experience
-
7+ years of experience in marketing, digital media planning, media strategy, or related disciplines.
-
3-4+ years of people leadership experience.
-
Experience leading managers or people leaders strongly preferred.
-
Ecommerce experience required.
-
Digital media experience on either the agency or client side required.
-
Experience across multiple digital channels, including retail media, search, social, and programmatic advertising preferred.
Skills & Competencies
-
Strong leadership and talent development capabilities.
-
Exceptional communication, presentation, and public speaking skills.
-
Ability to influence stakeholders at all levels of the organization.
-
Strong analytical and critical-thinking skills with a data-driven decision-making approach.
-
Skilled at translating complex data into clear business insights.
-
Highly organized and detail-oriented.
-
Comfortable operating in a fast-paced environment with evolving priorities.
-
Proven ability to manage multiple stakeholders and drive alignment across teams.
-
Transparent, collaborative, and solutions-oriented mindset.
-
Adaptable and curious, with a willingness to challenge assumptions and explore new approaches.
Why You'll Love This Role
Make a Visible Impact
Shape media strategy across household-name brands and see your work directly influence business results.
Build Something New
Help define, scale, and elevate a growing commerce media capability within Post Consumer Brands.
Lead with Purpose
Develop and mentor a talented team while creating meaningful outcomes for the business.
Work at the Intersection of Brand & Commerce
Connect full-funnel media strategy with retail execution to drive measurable growth.
Enjoy the Best of Both Worlds
Leverage the resources and stability of a leading CPG company while benefiting from the agility, ownership, and entrepreneurial spirit of a lean team.
Post Holdings provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, status as a covered veteran and any other category protected under applicable federal, state, provincial and local laws.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
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