
Associate Brand Manager - Hybrid
Portage, MI · HybridJob$103–171K/yrSeen 2 days agoSeen in employer's feed 2 days ago
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Job overview
The Associate Brand Manager will own downstream commercialization for Stryker’s Orthopedic Disposables portfolio within its Orthopedic Instruments business and OrthoTech division. The role covers pricing strategy, commercial programs, sales enablement, and portfolio planning across hospital and ASC environments. It works cross-functionally with sales, marketing, R&D, and operations, serves as the marketing interface for robotic blade solutions, and manages a Marketing Associate.
Skills & qualifications
Skills
Qualifications
Benefits
Full job description
As an Associate Brand Manager within Stryker’s Orthopedic Instruments business and our newly formed OrthoTech division, you will own a high‑impact, orthopedic disposables portfolio that plays a critical role in driving capital penetration, customer loyalty, and long‑term growth.
This role offers the opportunity to step into true portfolio ownership shaping pricing strategy, commercial programs, and sales enablement for cutting accessories, ProCare services, orthopedic disposables, and robotic/manual blades across hospital and Ambulatory Surgery Center (ASC) environments. You’ll work at the intersection of sales, marketing, R&D, and operations, while gaining meaningful people leadership experience and visibility within one of Stryker’s most legacy businesses.
WHAT YOU WILL DO
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Own downstream commercialization for the Orthopedic Disposables (ORDs) portfolio, including cutting accessories, ProCare services, robotic/manual blades, cement, detergents, and tourniquet cuffs
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Develop and execute pricing strategies and commercial “offenses” to drive portfolio growth and counter third‑party competitors
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Partner closely with Sales to position disposables as premium, value‑driven solutions that accelerate capital adoption
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Lead the development of sales education, messaging, and training materials to improve field confidence and consistency
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Collaborate cross‑functionally with Upstream Marketing, R&D, MedEd, Sales Enablement, and MarCom to align product strategy and execution
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Serve as the primary marketing interface for robotic blade solutions, coordinating closely with Mako and capital teams
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Design and execute ASC‑specific programs that differentiate Stryker’s disposable offerings
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Manage and develop a Marketing Associate, providing coaching, prioritization, and performance feedback
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Monitor portfolio performance, market dynamics, and field feedback to identify opportunities and risks
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Take ownership of portfolio planning activities including annual marketing planning, forecasting support, and executive updates
WHAT YOU NEED
Required
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Bachelor’s degree
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6+ years of professional experience in marketing, sales, or a related commercial function
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Demonstrated experience owning or supporting product portfolios in a cross‑functional environment
Preferred
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Medical device, healthcare, or regulated industry experience
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Downstream marketing, product marketing, or commercial strategy experience
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Pricing strategy or program development experience
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Prior people leadership or strong informal leadership experience
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Experience supporting ASC and hospital-based commercial strategies
United States of America Pay Ranges:
- USN : $102,600 - $171,000 USD Annual
View the U.S. work location and transparency guide (https://view.stryker.com/viewer/fcd609f31e39eac44598615224ec7216?iid=69deda99678eb495e0710914#1) to find the pay range for your location.
Health benefits include: Medical and prescription drug insurance, dental insurance, vision insurance, critical illness insurance, accident insurance, hospital indemnity insurance, personalized healthcare support, wellbeing program and tobacco cessation program. Financial benefits include: Health Savings Account (HSA), Flexible Spending Accounts (FSAs), 401(k) plan, Employee Stock Purchase Plan (ESPP), basic life and AD&D insurance, and short-term disability insurance. Stryker offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. Depending on customer requirements employees and new hires in sales and field roles that require access to customer accounts as a function of the job may be required to obtain various vaccinations as an essential function of their role.
Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.
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