Senior Growth Marketing Copywriter

This job was posted by https://illinoisjoblink.illinois.gov : For more information, please see: https://illinoisjoblink.illinois.gov/jobs/13806585 Motus\ \ United States\ \ Motus is the complete solution for managing employee driving, built for smarter personal vehicle use. With more than 90 years of provenexpertise, Motus brings together reimbursement, risk mitigation, and advanced analytics into one platform that helps organizations maximize field team productivity,optimizevehicle spend, and reduce corporate risk exposure. Backed by unmatched benchmark data and time-tested best practices, Motus supports more than 700,000 drivers across 3,000+ companies andremainsthe trusted leader in employee driving programs. At Motus, were dedicated to making WorkLife better for everyone, anywhere. Our team is the heart of our culture, and we live by our WorkLife Pillars every day WorkHappy, WorkHealthy, WorkSmart, WorkAnywhere, and WorkTogether. Position Description: The Senior Copywriter joins a collaborative team of creatives within Motus Content & Communications team, partnering closely with designers and fellow content creators to develop original concepts and bring the Motus brand to life. Reporting to the Senior Director of Content & Communications, youll turn marketing strategy, customer insights, and product value into compelling creative concepts and clear, audience-focused copy that builds awareness, generates leads, and drives action. Creative concept development and hands-on execution are central to this role. Youll work hand in hand with designers from the initial idea through final execution, shaping how headlines, messaging, imagery, and layout come together to tell a cohesive story. Youll bring original ideas, explore different creative directions, and carry campaign concepts through writing, revisions, and final delivery across channels. With a specialty in short-form marketing content, youll produce a steady volume of copy websites, email campaigns, paid advertisements, landing pages, social media, and other integrated marketing assets. Youll manage multiple projects in a fast-paced environment, balancing new creative development with day-to-day writing and editing while meeting deadlines and maintaining quality. Throughout your work youll balance brand storytelling with performance goals, making complex topics accessible and giving audiences a clear reason to engage with Motus. Position Duties: Develop original creative concepts for integrated campaigns, translating briefs, audience insights, and business objectives into distinctive ideas, campaign themes, headlines, and messaging. Partner closely with designers throughout the creative process, jointly developing concepts and shaping how copy and visual elements work together across formats and channels. Write clear, concise, and persuasive copy for integrated marketing assets such as website pages, email campaigns, digital advertisements, and landing pages. Collaborate closely with the Senior Director of Content & Communications, fellow Content, Communications & Brand team members, and cross-functional and external partners to ensure messaging and assets are consistent and support overall marketing objectives. Adapt key messages for different target audiences while maintaining a consistent and authentic brand voice. Participate in brainstorming sessions to develop creative campaign co\ \ \ \ Equal employment opportunity, including veterans and individuals with disabilities.\ \ PI287750319