
Marketing Communications Manager
Mitsubishi Electric Power Products, Inc.
Pittsburgh, PA · HybridJobSeen todaySeen in employer's feed today
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Job overview
Mitsubishi Electric Power Products seeks a strategic Marketing Communications Manager to lead enterprise brand management, content strategy, and integrated marketing communications across product lines and business segments. The role develops and executes communications strategies to strengthen market presence and drive business impact. It requires 7+ years of B2B marketing communications experience, experience supporting multiple product lines, and at least 3 years of people management experience. The role works onsite four days a week.
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Full job description
Mitsubishi Electric Power Products, Inc. (MEPPI) is seeking a strategic and results-driven Marketing Communications Manager to lead enterprise brand management, content strategy, and integrated marketing communications initiatives. This role is responsible for developing and executing a cohesive marketing communications strategy that strengthens MEPPI's market presence across multiple product lines and business segments while driving measurable business impact. We are seeking a marketing leader with 7+ years of B2B marketing communications experience, experience supporting multiple product lines, and a minimum of 3 years of people management experience. The ideal candidate will have a proven track record of developing compelling content strategies, leading integrated campaigns, and partnering across sales, product, and executive teams to drive growth and brand awareness. This role will be required to be work onsite 4 days a week. What You'll Do: Brand Strategy & Corporate Communications Serve as the enterprise brand steward, owning brand guidelines, messaging architecture, and corporate positioning. Ensure consistency of messaging, visual identity, and brand standards across divisions, products, and external partners. Play a key role in annual marketing planning efforts at both the corporate and divisional levels. Content Strategy & Campaign Leadership Own and lead MEPPI's enterprise content strategy across multiple business units and product portfolios. Develop and execute integrated marketing communications plans that support corporate and divisional growth objectives. Oversee the creation and execution of content across web, video, social media, email, sales enablement materials, product launches, advertising campaigns, and events. Translate complex technical concepts into compelling customer-focused narratives. Marketing Excellence & Performance Partner with Market Intelligence and business leaders to create data-driven messaging and customer-centric content. Support the development of a Corporate Marketing Center of Excellence through playbooks, templates, training programs, and best practices. Track, analyze, and report on marketing campaign performance and business impact. Conduct post-campaign reviews, identify key learnings, and implement continuous improvements to maximize effectiveness. Leadership & Team Development Lead, coach, and develop a team of marketing communications professionals. Foster a cu To view the full job description please use the link below. https://www.aplitrak.com/?adid=YmJnZW5lcmljLjAyNDYxLjEwODY1QG1lcHBpY29tcC5hcGxpdHJhay5jb20
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