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Digital Marketing & Content Manager

LaSante Health Center

NYJobNo compensation foundTracked 1w agoSeen in employer's feed 3 days ago
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At a glance

Compensation
No compensation found
Location
NY
Work Authorization
Not specified

Job overview

LaSante Health Center is hiring a Digital Marketing & Content Manager. LaSante Health Center seeks a creative, strategic, and highly organized marketing professional to elevate digital presence, patient engagement, and brand growth through content, branding, analytics, and digital growth initiatives.

Key focus areas include Support patient growth initiatives through strategic marketing campaigns, Improve and manage website and SEO performance and optimization, and Analyze marketing performance and provide actionable insights using analytic tools.

Important skills include Canva, Adobe Creative Suite, CapCut, SEO, Digital Analytics, and Branding. Preferred (not required): Content Marketing, Video Editing, Graphic Design, and Content Calendar.

Skills & qualifications

RequiredNice to have

Skills

CanvaAdobe Creative SuiteCapCutSEODigital AnalyticsContent MarketingBrandingAudience EngagementSocial MediaVideo EditingGraphic DesignContent CalendarWebsite ManagementProblem SolvingCreativityStrategic ThinkingHighly OrganizedLeadership Collaboration

Qualifications

Digital Marketing and Social Media ExperienceContent Creation and Branding KnowledgeSEO and Digital Analytics KnowledgeCanva Adobe CapCut ExperienceHealthcare Marketing Experience

Full job description

Digital Marketing & Content Manager

LaSante Health Center is looking for a creative, strategic, and highly organized marketing professional who can think beyond basic social media posting and help elevate our digital presence, patient engagement, and brand growth. This role is ideal for someone who combines creativity with critical thinking - someone who understands content, branding, analytics, digital growth, and how marketing drives real business results.

Responsibilities:

Digital Marketing and Growth

  • Support patient growth initiatives through strategic marketing campaigns

  • Improve and manage website and SEO performance and optimization

  • Analyze marketing performance and provide actionable insights using analytic tools

Content and Social Media:

  • Develop, create, and manage engaging content across social media platforms.

  • Create and execute monthly content calendars.

  • Film, edit, and publish short-form video content, graphics, campaigns, and educational materials.

  • Montier engagement and manage community interaction.

Other responsibilities include leadership collaboration about marketing performance and improvement, and ensuring alignment amongst departments.

Qualifications:

  • Experience managing digital marketing and social media for a brand or organization.

  • Strong understanding of content creation, branding, and audience engagement.

  • Knowledge of SEO, website management, and digital analytics.

  • Experience with Canva, Adobe Creative Suite, CapCut, or similar creative tools.

  • Healthcare marketing experience is a plus, but not required.

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