
Digital Marketing & Web Specialist
Dubuque, IAFull-timeSeen 2w agoSeen in employer's feed today
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Job overview
The Digital Marketing & Web Specialist works under the Marketing Manager to manage and grow Mi‑T‑M’s online presence through website management, social media, digital advertising, and other digital marketing initiatives, aiming to increase brand awareness, customer engagement, website traffic, and lead generation.
Skills & qualifications
Skills
Qualifications
Full job description
Digital Marketing & Web Specialist
Mi-T-M Corporation
1 Positions
ID: 1849277
Posted On 08/24/2026
Job Overview
Hours: Monday through Friday, 8:00am - 5:00pm
Job Summary:
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Working under the direction of the Marketing Manager, the Digital Marketing & Web Specialist is responsible for managing and growing Mi-T-M's online presence through website management, social media, digital advertising, and other digital marketing initiatives. This position combines digital marketing strategy and execution with hands-on creative development to help increase brand awareness, customer engagement, website traffic, and lead generation.
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The Digital Marketing & Web Specialist works closely with the Marketing Manager, channel sales managers, product development teams and other members of the marketing team to develop and maintain digital content, execute campaigns, monitor performance, and continually improve Mi-T-M's digital presence.
Responsibilities:
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Manages day-to-day updates and maintenance of the Mi-T-M website, including product information, page content, images, promotions, resources, and other digital content.
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Collaborates with the Online and Storefront Channel Sales team to coordinate digital content, product information, promotions, and other marketing efforts across customer online platforms.
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Coordinates website updates and works with internal teams and external partners to make sure content is accurate, current, organized, and optimized for the user experience.
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Supports ongoing website development, improvements, and optimization based on business needs, analytics, user behavior, and SEO best practices.
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Develops and executes digital marketing campaigns aligned with overall business and marketing goals.
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Creates digital advertising creative, including display ads, paid social ads, search campaign assets, website graphics, and other digital promotional materials.
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Manages company social media platforms, including content planning, creative development, scheduling, publishing, community engagement, and paid advertising.
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Coordinates digital content calendars and timelines across the website, social media, digital advertising, email, and other online platforms to ensure consistent messaging, branding, and timely execution.
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Monitors and analyzes website, social media, advertising, and other digital marketing performance metrics and provides recommendations for improvement.
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Uses digital analytics, reporting tools, and market research to identify trends, evaluate campaign effectiveness, monitor competitors and industry activity, and provide recommendations for digital marketing strategies and initiatives.
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Collaborates with the Marketing Manager, channel sales managers, product development team, and other internal teams to develop campaigns and determine appropriate digital channels.
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Ensures digital content follows Mi-T-M brand standards, messaging, and creative guidelines.
Job Qualifications:
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Minimum of a bachelor's degree in marketing, digital marketing, communications, graphic design, or a related field.
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3-5 years of experience in digital marketing, website management, social media, advertising, graphic design, or a related field.
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Experience managing and updating website content through a CMS.
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Experience creating digital advertising and social media creative.
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Working knowledge of website analytics, SEO principles, paid digital advertising, and social media platforms.
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Proficiency in Adobe Creative Cloud, particularly Photoshop and Illustrator; experience with other design software is a plus.
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Strong analytical and project management skills with the ability to manage multiple projects and deadlines.
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Strong written and verbal communication skills.
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Strong attention to detail and ability to maintain consistency across digital channels.
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Creative problem-solving skills and the ability to adapt content for different audiences and platforms.
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Works well independently and collaboratively in a team environment.
Primary Contact
1742910528826
Sydney Anderson
Human Resources Generalist,
563-556-7484x301
Phone
Phone
Phone
Fax
[email protected]
True
True
True
Job Details
Categories
Advertising/Marketing/Public Relations
Graphic Design/Social Media
Management/Executive
Manufacturing
Sales/Service
Location
Peosta, IA
Job Type
Employee
Full/Part
Full Time
Company ID
1156
Job REQ #
1849277
# Positions
1
Start Date
20260824
End Date
20261010
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Mi-T-M Corporation
About the Company
Mi-T-M Corporation was founded in 1971 by professional painting contractor AJ Spiegel. Our headquarters are located in Peosta, Iowa, where weΓÇÖve built a reputation for manufacturing high-quality products.
The Mi-T-M name represents performance, quality, value, and dependability - not just for our products, but for our people as well. This sets us apart from the competition. The dedication and hard work of our employees has allowed us to consistently deliver on our brand promise.
In 2021, Mi-T-M became an employee-owned company through an Employee Stock Ownership Plan (ESOP) program. The new ownership structure has helped cultivate a culture of ownership, accountability, and financial wellbeing across our company.
Our equipment is engineered by one of the leading engineering teams in the industry. Our engineers are committed to success and growth, consistently setting new industry standards and innovating with our customersΓÇÖ needs in mind. We are a certified testing facility, ensuring our equipment meets the highest safety and performance specifications. Our nearly 1 million-square-foot, state-of-the-art facility includes 23 production lines and 11 in-line quality testing stations, and we employ advanced technology such as laser cutters, ASME robotic welders, and a 7-stage powder-coating paint system.
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