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Product Marketing Specialist

Insight Global

Nashville, TNJobSeen 1 day agoSeen in employer's feed 1 day ago

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At a glance

Compensation
No compensation found
Location
Nashville, TN
Work Authorization
Not specified

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Job overview

The Product Marketing Specialist will oversee a newly launched software product, analyze usage metrics, create targeted campaigns, and promote user success stories and testimonials, serving as the primary product‑facing marketing lead.

Skills & qualifications

RequiredNice to have

Skills

Microsoft OfficeProjectClickUpHubspotMarketoPardotOmnitureGoogle AnalyticsLinkedInTwitterFacebookInstagramROI TrackingPublic SpeakingWritingPeople ManagementTeam Player

Qualifications

5+ Years Product Marketing Experience1+ Year Market Facing RoleHealthcare Experience

Full job description

Job Description

This Product Marketing Specialist will be overseeing the a newly launched product. This position will be responsible for looking at usage metrics for user tracking, creating better & more targeted campaigns, and promote user success stories and testimonials. This position is 100% a software product facing role.

Skills and Requirements

5+ years of product marketing experience with at least 1 year of experience in a market facing role (e.g. delivering presentations to customers and prospects, conducting competitor analysis and market research) Proficient in productivity applications such as Microsoft Office, Project, ClickUp, or others Familiar with marketing automation tools such as Hubspot, Marketo, Pardot and Omniture, and Google Analytics Power user of networking tools such as LinkedIn, Twitter, Facebook and Instagram Exceptional ROI-tracking skills, able to prove what is –or isn’t—working Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Team player! Healthcare experience

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to [email protected].

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